Tag Archives: Holidays

Through the Google lens: Search trends February 6-12

Happy Valentine’s Day (and long weekend!) to all you searchers out there. Here’s a look at the past week in Google Search:

Artists in the spotlight

Around The Grammy’s last week, two artists were at the front of the search pack: Beck, who took home the Album of the Year award, and Kanye West. Kanye almost pulled a Kanye (of 2009 VMA’s fame) when he appeared on the verge of interrupting Beck’s acceptance speech; West was upset that Beck won the award over Beyonce, who (according to West) had the best album of all time.

Other top artists in search include Sia—along with Kristen Wiig, who appeared in Sia’s Grammy performance, although Sia’s face did not—and Annie Lennox, who’s still got it. Finally, searchers were struck by a sober moment during the ceremony: after domestic abuse survivor Brooke Axtell shared her personal story on stage, search interest in [domestic violence] spiked 93x.

Grammy-performances.width-1024.jpg

News in the news

Shock followed shock for news hounds this week. First, a week after Brian Williams admitted that he had wrongly claimed to have been on a helicopter that was shot down in Iraq in 2003, he was suspended for six months by NBC’s Nightly News. Now he’s at an all-time high in search. Meanwhile, Jon Stewart announced he will leave The Daily Show after 16 years, devastating loyal fans everywhere and inspiring speculation over who will replace him. And finally, we said goodbye to two legends of journalism: Bob Simon, CBS News reporter and 60 Minutes correspondent for decades, and The New York Times’ media columnist David Carr are being mourned by colleagues and readers.

Jon-Stewart.width-1600.jpg

Jackpot

Some lucky viewers got a sneak peek at the third season of Netflix drama House of Cards when new episodes were accidentally posted online. More than 50,000 searches followed as people tried to get a glimpse before they were taken down. And speaking of lucky, this week’s $500+ million Powerball jackpot had people searching like crazy in hopes of winning the big bucks. There were 2 million searches for [Powerball] on Wednesday, and more for [mega millions] and [lottery numbers]. So far, one person has come forward to claim one of the three winning tickets, so maybe you should check your pockets...

Searching for love

Valentine’s Day has people scrambling and searching for flowers and gift ideas. Interestingly, there are three times as many searches for [gifts for a boyfriend], than [gifts for a girlfriend], but when it comes to married couples things are reversed: there are more searches for [gifts for wife] than for [gifts for husband]. (We’ll just leave that there.) People turn to search for planning all kinds of Valentine’s Day activities, from “What should I wear on a first date?” to choosing a romantic movie.

Girlfriend-vs-Boyfriend.width-1024.jpg

Tip of the week

Go on, tell that special someone how you feel this weekend. The Google app can help—when your own words just aren’t good enough, say “Ok Google, show me a love quote.” Pro tip: give credit where credit is due. No one likes a plagiarist.

‘Tis the season for mobile shopping

It used to be that heading out to stores on Black Friday -- one of the biggest holiday shopping days of the season -- was the best way to find great deals. Now, we may be carrying the best tool for finding deals in our pockets.

This coming weekend, expect to see many of your fellow shoppers checking for deals on their smartphones while braving the lines and crowds at the mall. Nearly 50% of 25-34 year-olds use their phone to shop online while standing in line at a store. And because we want to help you research products more easily this holiday weekend, we’re rolling out new mobile features to Google Shopping.

Starting this week, when you search for a specific product on your smartphone or tablet you’ll see more detailed information about the product and where to buy it, like which stores have it available and product reviews from customers. You’ll also be able to rotate selected products on Google Shopping in 360 degrees to see them in more detail.

Getting a head start on Black Friday

Shoppers are already prepping for Black Friday shopping by researching purchases and deals online. We found that 27% of shoppers have already begun hunting for Black Friday deals online. Here are the top questions people are asking about Black Friday on Google Search. For more trends, visit our Shopping blog.

  • what time do stores open on black friday
  • what time does black friday start
  • when does black friday end
  • what to buy on black friday

Let Google Shopping and your smartphone help you check off what’s on that shopping list of yours and go enjoy everything else about the “most wonderful time of the year.”

‘Tis the season for mobile shopping

It used to be that heading out to stores on Black Friday -- one of the biggest holiday shopping days of the season -- was the best way to find great deals. Now, we may be carrying the best tool for finding deals in our pockets.

This coming weekend, expect to see many of your fellow shoppers checking for deals on their smartphones while braving the lines and crowds at the mall. Nearly 50% of 25-34 year-olds use their phone to shop online while standing in line at a store. And because we want to help you research products more easily this holiday weekend, we’re rolling out new mobile features to Google Shopping.

Starting this week, when you search for a specific product on your smartphone or tablet you’ll see more detailed information about the product and where to buy it, like which stores have it available and product reviews from customers. You’ll also be able to rotate selected products on Google Shopping in 360 degrees to see them in more detail.

Getting a head start on Black Friday

Shoppers are already prepping for Black Friday shopping by researching purchases and deals online. We found that 27% of shoppers have already begun hunting for Black Friday deals online. Here are the top questions people are asking about Black Friday on Google Search. For more trends, visit our Shopping blog.

  • what time do stores open on black friday
  • what time does black friday start
  • when does black friday end
  • what to buy on black friday

Let Google Shopping and your smartphone help you check off what’s on that shopping list of yours and go enjoy everything else about the “most wonderful time of the year.”

Check off your holiday gift list with Google Shopping

Thanksgiving is just a few days away, and if you’re like us, you still have loads of stuff to buy on your expanding holiday gift list. If you can’t imagine braving the crowds to get everything picked and purchased, don’t worry: our elves have made some improvements to Google Shopping in time for the holidays.

Find the hottest toys and get inspired with our holiday shortlists

We’ve curated holiday shortlists for top gift categories including Hot Toys, ElectronicsGoogle & Android GadgetsGifts for the HomeGifts for Her and Gifts for Him. For those of you looking for something to delight the kids in your life, here are some of the top trending toy searches on Google Shopping this month:

And for those of us wanting to relive our childhoods, we’re also seeing many nostalgic toys making a comeback this year:

Browse more quickly and easily

A new shopping experience on desktop, tablet and mobile makes it easier than ever to browse and hone in on items you want to buy, whether it’s a camera, a ski jacket or an ice cream maker. Click on a product to preview details like sizes, colors and description, and find out if it’s available at a nearby local store. If you see an item that’s almost perfect but not quite, click to view “visually similar” items.

Shopping devices

Make your shortlist and check it twice

Shortlists help you keep track of products that catch your eye, compare them at a glance, and share ideas with friends and family. Your shortlist now also stays with you at the top of each page while you browse Google Shopping, so you can keep track of items as you go.

Shopping tablet

Check out the product from all angles

Sometimes it’s hard to imagine what an item actually looks like from the online picture. Now, for many items on Google Shopping, you can see a 360° view of the products. These interactive images bring you the in-store feeling of holding and touching a product.

Shopping angles gif

Once you’ve got something for everyone on your shopping list, we encourage you to buy something for yourself. You’ve earned it.

Check off your holiday gift list with Google Shopping

Thanksgiving is just a few days away, and if you’re like us, you still have loads of stuff to buy on your expanding holiday gift list. If you can’t imagine braving the crowds to get everything picked and purchased, don’t worry: our elves have made some improvements to Google Shopping in time for the holidays.

Find the hottest toys and get inspired with our holiday shortlists

We’ve curated holiday shortlists for top gift categories including Hot Toys, ElectronicsGoogle & Android GadgetsGifts for the HomeGifts for Her and Gifts for Him. For those of you looking for something to delight the kids in your life, here are some of the top trending toy searches on Google Shopping this month:

And for those of us wanting to relive our childhoods, we’re also seeing many nostalgic toys making a comeback this year:

Browse more quickly and easily

A new shopping experience on desktop, tablet and mobile makes it easier than ever to browse and hone in on items you want to buy, whether it’s a camera, a ski jacket or an ice cream maker. Click on a product to preview details like sizes, colors and description, and find out if it’s available at a nearby local store. If you see an item that’s almost perfect but not quite, click to view “visually similar” items.

Shopping devices

Make your shortlist and check it twice

Shortlists help you keep track of products that catch your eye, compare them at a glance, and share ideas with friends and family. Your shortlist now also stays with you at the top of each page while you browse Google Shopping, so you can keep track of items as you go.

Shopping tablet

Check out the product from all angles

Sometimes it’s hard to imagine what an item actually looks like from the online picture. Now, for many items on Google Shopping, you can see a 360° view of the products. These interactive images bring you the in-store feeling of holding and touching a product.

Shopping angles gif

Once you’ve got something for everyone on your shopping list, we encourage you to buy something for yourself. You’ve earned it.

Deck the halls with tools for shopping

I love shopping for gifts for my family and friends, but it’s not always easy. Fortunately, the Google Shopping team has built several new tools to help you (and me!) get an early and stress-free start on holiday shopping.

Explore products in 360-degree detail on Google Shopping

Having trouble imagining what a toy actually looks like from the online picture? Now, when searching for a subset of toys on Google Shopping, you can see 360-degree photos of the products. These interactive images bring the in-store feeling of holding and touching a product to your online browsing.

Look for the “3D” swivel icon on the product image to see a toy in 360-degree view, on HTML5 enabled browsers. We’ve also put together a Holiday Toy Collection featuring this enhanced imagery—explore the collection on this site. 360-degree imagery is coming for other types of products soon.

Google Shopping 360 detail

If you’re a retailer or manufacturer interested in displaying these rich images of your products on Google Shopping, please fill out this form.

Use Shortlists to stay organized and collaborate with friends

Google Shopping shortlists

New in Google Shopping, Shortlists make it easier to research products and plan purchases with friends and family. Instead of using bookmarked websites and docs containing long lists of URLs, or back-and-forth emails with friends, you can now consolidate all your shopping research in one place. With Shortlists, you can easily:

  • Keep track of products you like from Google Shopping and across the web
  • View product photos, prices and specs side by side
  • Share your Shortlist with friends, who can add their own ideas

Create a Shortlist by visiting google.com/shopping/shortlists or clicking the “Add to Shortlist” button as you browse products on Google Shopping.

Shortlists on Google Shopping

Shortlists on Google Shopping

Discover great deals and store promotions on Google Shopping

Google Shopping discounts

To help you make the most of your holiday budget, Google Shopping now shows discounts or promotions on the products you're viewing. If discounts or promotions are available, you can click on the link and visit the retailer’s site to redeem the offer.

That’s not all...a few more new Google Shopping features

Here are a few of the other tools we’ve created to make your holiday shopping a little easier:

  • Not sure you’ve found the perfect gift? Read reviews from people you know and write your own product reviews on Google Shopping.
  • Found an item that’s almost perfect but not quite? Now you can view“visually similar” results for even more types of products and categories, including jewelrycoatshandbags and more.
  • Buying an important gift? Look for the Google Trusted Store logo as you shop. It indicates a store ships quickly and delivers excellent customer service.
  • Shopping on the go? Browse for gift ideas, find local sales and research products with the new and improved Google Shopper 3.0, currently available for Android.
  • Still need some inspiration? Browse holiday catalogs from the top retailers directly on Google Shopping.

Happy holiday shopping!

Deck the halls with tools for shopping

I love shopping for gifts for my family and friends, but it’s not always easy. Fortunately, the Google Shopping team has built several new tools to help you (and me!) get an early and stress-free start on holiday shopping.

Explore products in 360-degree detail on Google Shopping

Having trouble imagining what a toy actually looks like from the online picture? Now, when searching for a subset of toys on Google Shopping, you can see 360-degree photos of the products. These interactive images bring the in-store feeling of holding and touching a product to your online browsing.

Look for the “3D” swivel icon on the product image to see a toy in 360-degree view, on HTML5 enabled browsers. We’ve also put together a Holiday Toy Collection featuring this enhanced imagery—explore the collection on this site. 360-degree imagery is coming for other types of products soon.

Google Shopping 360 detail

If you’re a retailer or manufacturer interested in displaying these rich images of your products on Google Shopping, please fill out this form.

Use Shortlists to stay organized and collaborate with friends

Google Shopping shortlists

New in Google Shopping, Shortlists make it easier to research products and plan purchases with friends and family. Instead of using bookmarked websites and docs containing long lists of URLs, or back-and-forth emails with friends, you can now consolidate all your shopping research in one place. With Shortlists, you can easily:

  • Keep track of products you like from Google Shopping and across the web
  • View product photos, prices and specs side by side
  • Share your Shortlist with friends, who can add their own ideas

Create a Shortlist by visiting google.com/shopping/shortlists or clicking the “Add to Shortlist” button as you browse products on Google Shopping.

Shortlists on Google Shopping

Shortlists on Google Shopping

Discover great deals and store promotions on Google Shopping

Google Shopping discounts

To help you make the most of your holiday budget, Google Shopping now shows discounts or promotions on the products you're viewing. If discounts or promotions are available, you can click on the link and visit the retailer’s site to redeem the offer.

That’s not all...a few more new Google Shopping features

Here are a few of the other tools we’ve created to make your holiday shopping a little easier:

  • Not sure you’ve found the perfect gift? Read reviews from people you know and write your own product reviews on Google Shopping.
  • Found an item that’s almost perfect but not quite? Now you can view“visually similar” results for even more types of products and categories, including jewelrycoatshandbags and more.
  • Buying an important gift? Look for the Google Trusted Store logo as you shop. It indicates a store ships quickly and delivers excellent customer service.
  • Shopping on the go? Browse for gift ideas, find local sales and research products with the new and improved Google Shopper 3.0, currently available for Android.
  • Still need some inspiration? Browse holiday catalogs from the top retailers directly on Google Shopping.

Happy holiday shopping!