Tag Archives: grow with google

How digital skills training helped three friends found a startup

Whether you’re a teacher, accountant, engineer or farmer, the digital economy is transforming the workplace as we know it. According to a study by the European Commission, 90 percent of workplaces in the European Union today require employees to have basic digital skills. And Europeans are beginning to learn these skills on their own in their spare time. This is exactly what Nik Kiene, Malte Schülein and Lennart Hartrumpf, three students from Flensburg, a city in northern Germany, did last summer. While most students spent the holidays hanging out or traveling with friends and family, the trio went back to school.

They had a vision to create a web-based startup together. “ShareSpace,” a sharing economy platform, would help users rent out rarely used goods, like sporting or technical equipment. While they’d been developing the startup idea for months, the three friends lacked the skills needed to turn their vision into reality.

That’s when 19-year-old Lennart found out about Google Zukunftswerkstatt, one of three Grow with Google training centers in Hamburg, which provides free training on a variety of digital topics. He attended one of the sessions on a whim; the next time he went, he brought Nik and Malte along. They soon agreed that the curriculum at Google Zukunftswerkstatt was the perfect fit, since it would provide them with both the technical and soft skills they needed to get ShareSpace started.

After they began attending trainings at Google Zukunftswerkstatt, their business plans started to fall into place. “The insights from the Google Analytics training helped us tremendously in properly evaluating data and improving our platform,” explains Lennart, “while the online marketing courses are now helping us get the word out about our startup.” They continued and enrolled in additional training sessions on different skills: “The training session ‘Negotiating successfully’ has helped us out on many occasions, especially during talks with older and more experienced business owners. We’re way more confident now,” says Malte.

Lennart and his friends ended up attending every training session available during their summer break, commuting six hours every day from their hometown Flensburg to Hamburg and back. “Anyone can spend their summer break at the pool! Getting up early was definitely worth it for the offerings of Google Zukunftswerkstatt”, says Malte.

Like these three budding entrepreneurs, many people in Germany might feel like they don’t have the skills needed to be part of the new, technology-centred economy. The free training sessions at Google Zukunftswerkstatt are open to everyone. So far, through Google Zukunftswerkstatt, Grow with Google has helped more than half a million people obtain new digital skills, leading to a positive impact on individuals’ careers, businesses and the German economy. At each of our training centers in Munich, Hamburg and Berlin, we aim to help people take the next step in their career, grow their business, find a job and be empowered with the skills they need.

For Nik, Malte and Lennart, spending the summer holidays a little differently has paid off. The threesome recently launched a beta of their ShareSpace platform and are now pitching for seed funding as a registered company. While their journey began with free Google Zukunftswerkstatt sessions, it has led to the exciting beginnings of a working startup and an exciting future ahead.

Driving change with Rolling Study Halls

Editor’s note: We’re sharing the stories of bus drivers from Talladega County, Alabama who participate in Rolling Study Halls. This program powers their buses—along with others across the U.S.—with Wi-Fi, devices and onboard educators to help thousands of students reclaim 1.5 million learning hours. As part of our Grow with Google initiative to help provide more Americans with access to the tools and skills they need, we expanded the program across the country in 2018. In the past academic year, participating school districts across the U.S. have seen improvements in student grades, confidence and homework completion. Dr. Suzanne Lacey, Superintendent from Talladega County, is sharing more about the impact this program is having in her community and beyond.

Talladega County is home to more than 7,000 students across 17 schools. The majority of our students spend a sizable part of their day on a bus getting to and from school. In our rural county, many students also face limited access to the internet—and it’s not just an economic issue. In a lot of places where our students live, there simply isn’t access available. For these reasons, Google’s Rolling Study Halls has become an important part of our educational program since we became a participating district last April. Through a creative use of commute time, we’re now able to open doors for these students to opportunities they might not have had otherwise. Our bus drivers aren’t just driving students to school, they’re also helping to drive change that goes beyond their daily routines.

Rolling Study Halls is a program that powers buses with Wi-Fi, devices, and onboard educators to help thousands of students across the U.S. reclaim 1.5 million learning hours.

Maximizing opportunities for learning

Kim Gaither, who drives a Rolling Study Halls bus for Munford Elementary and High School, has said the program dramatically improves her long bus route, which is now quieter due to better student behavior. While Kim’s focusing on the road, the kids get to focus on getting more out of their time on the bus. By extending the time available for learning day, everyone benefits. Principal Michelle Head says Stemley Road Elementary teachers have seen student confidence grow, which she and her teachers attribute to Rolling Study Halls.

Creating time to connect

Rolling Study Halls also fosters relationships between the onboard educator and their students. Drew Middle School teacher and onboard educator, Stuart Bently, recently shared with me the story of a former 7th grade student who struggled in class and rarely completed her work. On the bus, Stuart can give this student extra attention and have conversations about not just her assignments, but also about what’s going on in her life. He’s proud that this student is now completing assignments, participating in class and couldn’t wait to show him her last report card.

Onboard educator and 2nd grade teacher Jessica Moses provides targeted warm-up activities for students on her bus each morning to get students into the right frame of mind before getting to school. These activities are a rare opportunity to have a positive impact on students' learning attitudes before they even walk through their classroom door, setting the tone for their day.

Driving change

Our entire community—parents, teachers and bus drivers—are all eager to see how this program will continue to positively impact our students. And we’re inspired to know that what’s working here is also working in other Rolling Study Halls school districts. In Tennessee, the Clarksville-Montgomery County School District has seen improvements in their students’ GPAs at both the middle and high school levels. Teachers have said students are now more comfortable in asking for help with assignments or standards they don’t understand. The same goes for Lexington County School District One in South Carolina, where 57 percent of participating students say that the Wi-Fi connection on the bus is better than at home and 83 percent say the time on the bus is critical to helping them finish their homework.

Back home, as we continue to measure success, we’ll also investigate methods for expansion. Talladega County Schools always looks for opportunities to maximize learning for our students. Together with Google, we’re making a difference for them, and we’re especially thankful for our bus drivers who are behind the wheel, making this whole thing run.

Inspiring girls and women to pursue their career ambitions

Today is International Women’s Day, and this year’s theme, #BalanceforBetter, is all about achieving a gender-balanced world. If we’re going to achieve that, it’s important to know that boys and girls begin making pivotal decisions about their future at a very young age. But education options, career interests and gender stereotypes quickly begin to widen the gap between the ambitions of girls and their ability to pursue them. This trend often continues into adulthood (a 2018 McKinsey study indicates that women and underrepresented groups are less able or willing to promote their skills and accomplishments), setting limitations on goals and lowering the number of women who put themselves forward for leadership roles. Jobs at tech companies are growing quickly, yet for too many women a career in tech—as a computer systems engineer or a software developer, for example—is still out of reach.

That’s why we’re partnering with Inspiring Girls International to launch a video hub of filmed talks by diverse female role models as a go-to motivational resource for young girls. Inspiring Girls International is an organization that aims to raise the aspirations of young girls around the world. Inspiring Girls believes that leading by example is the best way to truly show girls what they can achieve. The video series features more than a dozen women from different backgrounds who work at Google, talking about their careers and inspirations—and crucially, giving valuable advice on how girls can pursue their dreams.

This initiative is part of Grow with Google, a program which provides free training courses, tools and in-person coaching to help people get the right skills to find a job, advance their careers or grow their businesses. So far, women make up 46 percent of the 10 million people Grow with Google has trained across Europe, the Middle East and Africa—and this number is steadily rising.

Working with Inspiring Girls, we’ve created videos addressing some of the most pressing issues young girls face today when considering their future careers. “Issues such as the pressure of labels and the lack of access to female role models affect most girls around the world,” says Founder and Chair of Inspiring Girls, Miriam González. “We’ve partnered with Google to break down gender clichés in the tech sector and empower girls to explore some of the careers that women are still under-represented in. We’re delighted to have Google supporting our global campaign. Together, we can inspire the next generation of women.”

But our goal isn’t just inspiring young women to pursue careers in tech—we also want them to succeed. #IamRemarkable is another Grow with Google initiative that aims to empower women and underrepresented groups to celebrate their achievements and use them for career advancement. Both companies and individuals can access a 90-minute workshop, which is free and open to anyone. The workshop teaches the importance of confidence and self-promotion, providing tools to help participants start promoting their achievements. So far, the initiative has reached more than 25,000 participants across over 50 countries, resulting in 69 percent of participants pursuing a promotion within three months of attending the workshop.

The #IamRemarkable initiative by Google empowers women and underrepresented groups to speak openly about their accomplishments and improve their self promotion skills.

Through partnerships like Inspiring Girls and the #IamRemarkable initiative, Grow with Google aims to challenge gender stereotypes and promote diversity in tech—working toward a future where women have access to the tools and training they need to pursue their ambitions with confidence.

How I started a new career while raising three kids, thanks to Google

Editor’s Note: Since 2016, more than 73,000 people have explored new opportunities with the Google Developer scholarship, part of Grow with Google’s commitment to help people across Europe–from Hungary to rural France–succeed in the digital economy.

Zuzana, a working mother from the U.K., was awarded the Google scholarship and graduated from a Udacity Nanodegree program, enabling her to launch a new career as a web developer. She’s among 21% of all Udacity Nanodegree students in the Grow with Google program in Europe who have received job offers after graduating. With her newfound confidence and skills, Zuzana was able to find the flexibility she needed to balance motherhood and her ideal career. Here is her story:

Being a mom to young kids isn’t easy. There’s always something you need to do for them, and it’s really hard to make time for yourself. So it was a special moment when in 2014, as a 33-year-old mother of two, I graduated with an undergraduate degree in psychology.

I looked forward to applying my new skills, but none of the jobs for psychology graduates offered the flexibility I needed to look after my young family. For a while I worked as a teaching assistant in a school, but though the hours were great, I wasn’t utilizing my degree. I felt stuck. So when I became pregnant with my third child, I decided to make a change.

I searched online for flexible jobs and started reading about people who had learned how to code and just months later were working from home. I’d never been interested in technology before– I simply thought that wasn’t me. But out of curiosity, I started to look into what developers do.

When I read about web accessibility, something clicked. Web accessibility is about making the web accessible to all, regardless of a person’s disabilities. Since I knew about the issues disabled people might have (like attention disorders, fine motor skills deficiency and sight impairment), I could see how these issues could affect them when using the web.

Learning web accessibility would allow me to apply psychology in a flexible work arrangement, and I could learn how to do it in my own time. I thought, Wow! Finally, there's something for me as a mom and as a person!

The Udacity Nanodegree program offered both a course on accessibility and a schedule that would fit my family commitments. I never thought I would get the Developer Scholarship from Google when I applied, so I was amazed to get an email saying I had been accepted.

I’d found it hard to think of myself as a web developer, but the scholarship changed that. It made me feel that someone believed in me, so I should believe in myself. The online interaction on the course was incredible, so I never felt like I was studying alone. Even so, when I was completing my Nanodegree program, it was a big step for me to go to a local tech meetup and present a talk to experienced developers. After I spoke, developers came up to me and told me how much they enjoyed my presentation. And shortly after that, one of them offered me my first job, as a web developer for a branding agency.

Whether it was psychology or programming, I've been hard at work studying ever since my first child was born. When I got that very first job, the kids celebrated with me because they knew how much hard work I’d put into it. I’m so glad I can be there for them–cooking, spending time together, helping them with their homework–and also focus on myself. The opportunity has opened new doors for my career, while keeping the door to my family wide open, too. I feel like I’ve finally found my perfect balance.

Celebrating community leaders bridging the digital divide

Local leaders know their communities best, and this Black History Month we’re celebrating organizations across the country that help people gain new skills, find jobs and grow their businesses. Over the past year, through our Grow with Google initiative, we've worked with leaders and organizations in Black communities across the US who are helping to close the digital skills divide.

One of these standout organizations with deep community roots is the Olivet Institutional Baptist Church in Cleveland, Ohio. In the 1960s, the church worked tirelessly with Dr. Martin Luther King Jr. to expand voter registration, paving the way for Carl Stokes to become the first Black mayor of a major U.S. city. Today, under the leadership of Reverend Dr. Jawanza Colvin, community activism and social justice remain at the heart of Olivet Church and its associated Olivet Housing & Community Development Corporation (OHCDC).

Cleveland has the second highest poverty rate among big cities in the U.S., so pathways to jobs is one of Rev. Colvin’s top priorities. Some members of his community and congregation are struggling to get access to good jobs and oftentimes don’t have the training required to change careers. To connect residents with the resources they need to compete for emerging information technology jobs in Cleveland, Rev. Colvin and OHCDC teamed up with Grow with Google to offer the IT Support Professional Certificate Program—an online curriculum designed to prepare people for roles in IT support. By creating cohorts of learners who are going through the IT Certificate curriculum together,  Reverend Colvin and the OHCDC are helping members of the Cleveland community prepare for jobs in a growing industry.

OHCDC is among many organizations who are helping their communities learn new digital skills to grow their careers and businesses. In Indianapolis, Larry Williams, President of the Indy Black Chamber of Commerce, is leveraging our tools and resources to teach local small businesses how to grow online. His first workshop was so popular that he’s continued to offer workshops to more than 100 business owners who are growing and creating more local economic opportunity. And in Columbia, South Carolina, JT McLawhorn—who leads the Columbia Urban League—used the Applied Digital Skills curriculum at their annual STEM careers summit, helping 400 teens in foster care prepare for summer jobs. The Columbia Urban League is now expanding these offerings across the state.

This year we launched the Grow with Google Partner Program to make sure that more community heroes like Reverend Colvin, Larry Williams and JT McLawhorn have access to free digital skill resources that help their communities thrive. We invite local heroes and organizations to learn more and apply at grow.google/partners. We look forward to continuing to support and celebrate the important work you’re leading in your communities.

You can pick the winner of the Google.org Impact Challenge Illinois

Last month, eight high school students in Columbia, South Carolina started apprenticeships at local businesses through a program to support homegrown talent in the area. In Cleveland, 25 high schoolers are hard at work on their internships at a local manufacturer, on a track to have a permanent job by the spring. And in Pittsburgh, hundreds of women participated in pay-what-you-can workshops, ranging from DIY synthesizer making to custom vinyl cutting.

Since our start last year, the Google.org Impact Challenge has awarded $1 million to 16 nonprofits in four cities: Pittsburgh, Oklahoma City, Columbia, S.C., and Cleveland, all cities we visit on our Grow with Google tour across the U.S. Selected by a panel of local advisors, each organization came up with a new way to create economic opportunities for the communities they serve. At Google, when we see something that’s working, we find a way to make it even better.

For our next Google.org Impact Challenge in the U.S., we decided to cast a wider net and support organizations whose reach will extend beyond one metropolitan area. To support Grow with Google’s initiative to create economic opportunities for all Americans, we launched a new statewide Impact Challenge, giving Google.org the ability to support an even more diverse group of organizations. Last September, we convened our first statewide Impact Challenge in Illinois, and 167 nonprofits from all corners of the Prairie State applied with their boldest ideas to make positive change.

Today, we are pleased to announce the winners, each of whom will receive $75,000 in grant funding and Google training to make their ideas a reality. One of these winners will receive an extra $250,000, and it’s up to you to pick who wins. You can select your favorite on our site today; voting ends on February 14.

Grow With Google Illinois
  • After School Matters:Supporting a program to guide disconnected Chicago youth onto individualized college and career pathways.

  • Cara Chicago:Helping people affected by poverty and the challenges that come with it get quality jobs.

  • Future Founders Foundation: Empowering young adults to start their own businesses through a free accelerator.

  • Girl Scouts of Southern Illinois:Increasing on-site accessibility to STEM education for girls in over 40 rural Illinois counties.

  • Illinois Institute for Rural Affairs: Creating community-owned grocery stores in small towns to increase access to fresh produce and meats from local farmers.

  • Manufacturing Renaissance: Offering paid work experiences, training for industry credentials, career and college coaching to underserved youth for careers in manufacturing.

  • North Lawndale Employment Network: Providing transitional jobs for men and women returning from incarceration.

  • Mattoon in Motion:Supporting a sustainable, collaborative space for entrepreneurs to receive training, mentoring, and coaching.

  • True Star Foundation Inc.: Helping small businesses and nonprofits create social media content, blog posts, videos, and more through a youth-led digital marketing agency.

  • YWCA of McLean County:Building employment skills for formerly incarcerated women.

Thanks to our panel of local advisors for selecting such a great group of finalists. Now it’s time for you to weigh in. Vote through our website to select which of the 10 winners will receive the People’s Choice Award and and additional $250,000. Public voting will end in one week, on February 14, and the winner will be announced on February 15.

Supporting the military community for whatever’s next

In August 2018, Google made a commitment to veterans, military spouses, and service members transitioning to civilian careers. At that time, we announced a job search experience that uses military occupational specialty codes to connect service members and veterans with open jobs that call for skills developed during their time in service.

In the months since, we’ve continued our work to make it even more useful for those who are searching for civilian jobs and the amazing people who support and guide them. People like Kristen Rheinlander, who works as the Transition Site Manager of the USO Pathfinder Program at Fort Hood, Texas. A self-described Army brat whose father served in the military for 25 years, Kristen came to the USO as a volunteer 4 years ago. Today, she heads up a team that works with service members and their families as they prepare for a new challenge: figuring out what comes next.

GWG image1

Every new challenge has a first step, and for Kristen, it starts with helping people see the connections between the skills they developed in the military and civilian jobs. By introducing her clients to the Google Search tool early in the process, she’s able to show them the types of occupations that align with their expertise, whether demand for a field is projected to grow, and active job listings in a given geographic area. It’s a confidence booster, she says—the search tool is a translator that “puts words to the unknown,” providing greater clarity for clients unsure of which roles, companies, and industries align with what they’re looking to do next. After finding a lead through the Google Search tool, Kristen works with her clients to begin crafting resumes that highlight their military experiences in language civilian employers use and understand.

Helping people find connections between skills developed in the military and civilian jobs is just one of the many ways we’re working to create useful tools and programs for transitioning service members, veterans, and military families—a community that’s sacrificed so much in service to our country. For the over 2.5 million veterans who’ve decided that their next step is owning their own business, we’ve created a “Veteran-Led” attribute for their Google My Business profiles. With this badge, veteran-led businesses stand out across Google Search and Maps. And for transitioning service members and military spouses who are interested in the growing field of IT support, we’ve made it easier for them to earn Google’s IT Support Professional Certificate through a $2.5 million grant to the USO.

Visit Grow with Google to learn more about job search and our other tools and programs for veterans.

Through these resources, we’re working to help service members, veterans, and their families prepare #ForWhateversNext.

Source: Search


Grow with Google is heading to libraries in all 50 states, starting today

For many people in cities and towns across America, the public library is the central place to access information, search for a job or even learn about running a small business. And librarians aren’t just checking out books to patrons—they’re providing key digital resources for their communities.

At the end of last year we announced our plans to bring Grow with Google to more local communities by teaming up with libraries in all 50 states across the country to help ensure that economic opportunity exists for everyone, everywhere.  

We’re kicking that work off today in Philadelphia, Pennsylvania—where Benjamin Franklin established America's first free public library—by hosting in-person workshops for job seekers, small businesses, librarians and nonprofit leaders. Later this week, we'll be continuing the Pennsylvania workshops in York and Erie, then heading to more states like Connecticut and Maryland. We’re looking forward to people across the country joining us at their local library to learn digital skills, from online marketing tips to how to use a spreadsheet.  We’ll have plenty of Googlers available for one-on-one training and to answer your questions. Follow our events page to see when we’ll be visiting your state.

To make sure that every library and nonprofit can access our free tools, content and programs, we’re launching the Grow with Google Partner Program. Partners can leverage the online resources and guides to meet the evolving needs of jobseekers, students and small businesses in their communities. We invite organizations to learn more and apply at grow.google/partners.

To further support local libraries, Google is providing a $1M sponsorship of the American Library Association to support digital skills trainings through microfunds to libraries across the country.  Pennsylvania libraries can now submit their ideas for training to the American Library Association. This funding will be made available as Grow with Google visits each state in the country.

It’s our mission to help people across the U.S. get the skills they need to grow their careers and businesses, and we're proud to get to work with nonprofit partners and libraries to make it possible. We hope to see you at the library.

How an IT support certificate transforms careers

A man who never finished college from Nebraska, a U.S. Army medical specialist from Kentucky and a mother of five from California. They’re three different people who have something pretty special in common: they were able to jump start their careers with the Google IT Support Professional Certificate. It’s a first-of-its-kind online program from Grow with Google, that gives you the skills to launch a career in IT support and connects you with potential employers. With an estimated 150,000 open roles, IT support is one of the fastest-growing fields in America. In its first year, thousands of learners from across the country have already completed the program—many of whom have transformed their lives and careers. Here are a few of their stories.

Daniel: Night security guard who found daylight with an IT Support role

Grand Island, Nebraska

When his fiance got her first teaching job, Daniel Anderson left college and moved to Grand Island, Nebraska to be with her. Without a college degree, he struggled to find a job. Eventually, Central Community College hired him as a night security officer, but it was far from the career in technology he had once envisioned. Knowing his passion for computers, a friend encouraged him to check out the Google IT Support Professional Certificate. While working nights, he enrolled and got his certificate in five months. Soon after that, Daniel got an email about an IT job at Central Community College. His Google credentials stood out against other candidates and he got the role as an IT Support Specialist. Now married, Daniel is working in a job he loves, and that lets him spend more time with his new wife.

Yvonne: Put five kids through college, then found a career of her own

Vallejo, CA

Yvonne.jpg

Yvonne, from Vallejo, CA, has never been one to shy away from a challenge. She’s been through 23 surgeries and a permanent tracheostomy, home-schooled two sons with learning disabilities, and put five children through college. But after her kids all graduated, she faced another challenge: what to do next.  She had always valued the importance of technology, so that seemed like a good place to start. On a recommendation from one of her sons, Yvonne enrolled in the IT Support Professional Certificate program, and quickly completed it. With the certificate in hand and a newfound confidence, she landed a product engineering job with a driverless car company. The company was especially impressed with her skills in debugging, networking, and monitoring operating systems through remote virtualization tests—all skills she learned with the certificate. Once again Yvonne has risen to the challenge, but we’re sure that’s not a surprise to anyone.

Andrew: U.S. Army vet with a new mission

Paducah, KY

Andrew-WA-Thompson-407 (1).jpg

Andrew spent eight years in the Army as a medical specialist, but around the barracks he was better known as the unofficial IT guy. So when logistics and costs dimmed his plans for a post-military medical career, Andrew began to think about IT. While searching for options that could give him credentials, Google’s IT Support Professional Certificate caught his eye. The flexibility of being able to do the courses in his free time was very appealing, and he enrolled. The certificate built on his basic networking knowledge, but also challenged him with his first exposure to Linux. In six months he completed the certificate and soon had a job as a Level 1 Technician at an IT consultancy in Paducah. Andrew is thrilled to now be the official IT guy.

Since its launch in January of 2018, people from all different places and backgrounds have completed the IT certificate, including learners at more than 10 nonprofit community organizations and 25 community colleges. If you are interested in exploring an IT career too, learn more at The Google IT Support Professional Certificate page on Coursera.

This is how we coded: a recap of Europe & Africa Code Weeks

Computer Science (CS) education is critical to preparing students for the new global economy, but unfortunately many young people lack the opportunity to develop these technical skills. As part of our commitment to help one million Europeans find jobs or grow their businesses by 2020 and to train 10 million Africans by 2022, we want to change that. 

That's why this October, we supported Europe Code Weekfor the fifth consecutive year, and Africa Code Week for the third consecutive year, funding 76 education organizations in 33 countries. Over the course of the two weeks, we worked with 166,000 students (56% of whom were girls) and 4,600 teachers to help them develop the skills to get involved in computer science.

This year at Europe Code Week, a grassroots movement started by the European Commission, we funded 25 organizations in 21 countries which all together inspired 77,000 students in computer science.

In Africa, we joined forces with SAP and Africa Code Week to fund 53 organizations and grassroots groups across 11 countries. Over 107,000 students were able to explore computer science through a variety of fun and interactive workshops.

We’re glad to have helped these students gain coding experience in Europe and Africa and look forward to inspiring even more students in 2019.