Tag Archives: Google Search

Feed your need to know

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From looking up the results of last night’s cricket match to finding a late-night dhaba close by ––people from Delhi to Madurai have long turned to Google for answers, to learn about the world, and dig deeper on topics they’re passionate about. Today, we are announcing a new feed experience in the Google app for Android and iOS, making it easier than ever to discover, explore and stay connected to what matters to you—even when you don’t have a specific query in mind. This new experience will work for English and Hindi.


A smart feed that changes with you
Since introducing the feed in December, we’ve advanced our machine learning algorithms to better anticipate what’s interesting and important to you. You’ll see cards with things like sports highlights, top news, engaging videos, new music, stories to read and more. And now, your feed will not only be based on your interactions with Google, but also factor in what’s trending in your area and around the world.

As the world and your interests change, your feed will continue to grow and evolve along with you. You’ll notice that your feed will also reflect your interest level for various topics—for example, if you’re a photography enthusiast but just casually interested in fitness, your feed will show that. But if you see something that isn’t up your alley, unfollowing topics is easy too. Just tap on a given card in your feed or visit your Google app settings.


Follow your favorites
To help you keep up with exactly what you care about, you’ll now be able to follow topics, right from Search results. Look out for a new “Follow” button next to certain types of search results—including movies, sports teams, your favorite bands or music artists, famous people, and more. A quick tap of the the follow button and you’ll start getting updates and stories about that topic in your feed.


Broader context and deeper exploration
To provide information from diverse perspectives, news stories may have multiple viewpoints from a variety of sources, as well as other related information and articles. And when available, you’ll be able to fact check and see other relevant information to help get a more holistic understanding about the topics in your feed.


We’re also making it easier to dive deeper into any of the topics you see in your feed. At the top of every card, you’ll see a header that puts your interests front and center, letting you search that topic on Google with one tap.

Get more of the stuff you care about
With these updates to the feed, it’s easier than ever to stay in the know about exactly the things you care about and see more content to inform, inspire and entertain you. You’ll spend less time and energy trying to keep up with your interests and more time enjoying and cultivating them.


The new feed experience is available in the Google app for Android (including the Pixel Launcher) and iOS, launching today in India. Just open the Google app and scroll up to get started--whether you’re a pet-loving, Arundhati Roy-reading, cricket fanatic; a Bollywood dancer and burgeoning brewmaster; or anything in between, your feed should fit your fancy.

Posted by Shashi Thakur, VP, Engineering

The High Five: top searches from the week of August 28

Here are the week’s top-searched trends, with data from the team at Google News Lab.

Hurricane Harvey

This week, attention in the U.S. turned to Hurricane Harvey and its devastating impact in Texas and Louisiana. People are searching for how to help, as well as for information about future storm Hurricane Irma—which was upgraded to a Category 3 and is moving across the Atlantic. The top queries regarding the storm were “How to donate clothes to Hurricane Harvey,” “How to help Houston,” and “How much money has been raised for Hurricane Harvey?”

Search never felt so good

If you were searching for Michael Jackson this week, You are Not Alone. It was the King of Pop’s birthday on Tuesday, and search interest in “Michael Jackson birthday” was 1,750% higher than “Michael Jackson songs.” Listening to his hits in honor of his birthday? I Can’t Help It either. Top-searched Michael Jackson songs were: “Bad,” “Billie Jean,” “Beat It,” “Smooth Criminal,” and “Man In The Mirror.” We’ve Got a Good Thing Going in Nevada, where the most searches for Michael Jackson occurred.

XOXO

The iconic series “Gossip Girl” turns 10 this month. While Chuck Bass was the most searched character this week, Blake Lively was the most searched actor from Gossip Girl. Top searched questions about the show were: “Who is Gossip Girl?” (no spoilers here) “How many seasons of Gossip Girl are there?” (six) and “Who does Serena end up with on Gossip Girl?” (we said we’re not spoiling it!).

Getting better with age

A former Catholic monk has filed a lawsuit against L’Oréal, claiming that the company stole his patented formula for an anti-aging cream. One of the top related searches was “L'Oréal skin cream monk” (can’t say we’ve ever heard that phrase before), and the most search interest is coming from New Jersey. While we’re on the subject of beauty products, the top trending makeup searches from this week are “feather eyebrows,” “lipstick," “best foundation for oily skin,” “blush” and “makeup brushes.”

It’s never too early

The hallmark of the Fall season—pumpkin-spiced food and drinks—is officially back. Search interest in “pumpkin spice” spikes every September and October, and this week people were most interested to find out when the Pumpkin Spice Latte returns to Starbucks, and (the question on everybody’s mind), “Is it Pumpkin Spice Latte season?” The love for pumpkin spice goes beyond lattes: top searched pumpkin spice recipes this week were pumpkin spice cake, pumpkin spice cookies, pumpkin spice poke cake, and pumpkin spice muffins.


Source: Search


How to fix a toilet (and other things you couldn’t do without Search)

Every year, millions come to Google to search for news and information that helps illuminate the world around them. While people often search for breaking news, the latest sports scores, or what's playing at a local movie theater, they also often look for answers on how to fix the more mundane items around them.

Recently, we noticed that “how to…” searches have increased by more than 140% since 2004, and much of that search interest is directed towards how to “fix” things—whether it’s a lightbulb, window, washing machine, or even the toilet. In fact, “How to fix…” is consistently near the top of the list of most common queries, year after year, around the world. That’s why the Google Trends team teamed up with award-winning designer Xaquín González Veira —formerly of “The Guardian”, “National Geographic” and “the New York Times”—to create our latest visual: How to fix a toilet...and other things you couldn’t do without Search.

The first data visualization shows household items people ask Google how to fix, and how those searches vary by country. For instance, in the United States, the top “how to fix" items are doors, followed by windows, toilets, washing machines and refrigerators. While in Japan, the order is:  windows, doors, washing machines, and toilets.

Check out the map of the world below, to see how it shifts:

map

Xaquin noticed some neat (and weird) patterns in the data. Searches for “how to fix a toilet” and “how to use chopsticks” follow a very similar pattern. Wonder why that is? Just check out the site. You’ll be surprised what tops the list in each country and which places need to fix the same things (washing machines in Russia and Columbia and windows in Brazil and Eritrea).

The visual also showcases data for the top searched “how to’s” around the world. The top ten are:

  1. how to tie a tie
  2. how to kiss
  3. how to get pregnant
  4. how to lose weight
  5. how to draw
  6. how to make money
  7. how to make pancakes
  8. how to write a cover letter
  9. how to make french toast
  10. how to lose belly fat
Check out the interactive guide here, to explore more of this fascinating data.
how

This data visualization is the latest in the Google News Lab’s series of collaborations with designers, working alongside the University of Miami’s Alberto Cairo to re-examine how news designers can tell stories using new types of data (including new sources of Google data)  and by experimenting with new kinds of data visualizations. You can see some more of the projects we’ve launched so far here.

We’ve loaded the top how-to’s data on our GitHub page for you to download and explore. And if you do, tell us more about you’re using the data at [email protected].

Source: Search


How to fix a toilet (and other things you couldn’t do without Search)

Every year, millions come to Google to search for news and information that helps illuminate the world around them. While people often search for breaking news, the latest sports scores, or what's playing at a local movie theater, they also often look for answers on how to fix the more mundane items around them.

Recently, we noticed that “how to…” searches have increased by more than 140% since 2004, and much of that search interest is directed towards how to “fix” things—whether it’s a lightbulb, window, washing machine, or even the toilet. In fact, “How to fix…” is consistently near the top of the list of most common queries, year after year, around the world. That’s why the Google Trends team teamed up with award-winning designer Xaquín González Veira —formerly of “The Guardian”, “National Geographic” and “the New York Times”—to create our latest visual: How to fix a toilet...and other things you couldn’t do without Search.

The first data visualization shows household items people ask Google how to fix, and how those searches vary by country. For instance, in the United States, the top “how to fix" items are doors, followed by windows, toilets, washing machines and refrigerators. While in Japan, the order is:  windows, doors, washing machines, and toilets.

Check out the map of the world below, to see how it shifts:

map

Xaquin noticed some neat (and weird) patterns in the data. Searches for “how to fix a toilet” and “how to use chopsticks” follow a very similar pattern. Wonder why that is? Just check out the site. You’ll be surprised what tops the list in each country and which places need to fix the same things (washing machines in Russia and Colombia and windows in Brazil and Eritrea).

The visual also showcases data for the top searched “how to’s” around the world. The top ten are:

  1. how to tie a tie
  2. how to kiss
  3. how to get pregnant
  4. how to lose weight
  5. how to draw
  6. how to make money
  7. how to make pancakes
  8. how to write a cover letter
  9. how to make french toast
  10. how to lose belly fat
Check out the interactive guide here, to explore more of this fascinating data.

This data visualization is the latest in the Google News Lab’s series of collaborations with designers, working alongside the University of Miami’s Alberto Cairo to re-examine how news designers can tell stories using new types of data (including new sources of Google data)  and by experimenting with new kinds of data visualizations. You can see some more of the projects we’ve launched so far here.

We’ve loaded the top how-to’s data on our GitHub page for you to download and explore. And if you do, tell us more about you’re using the data at [email protected].

Source: Search


Say it with stickers!

Sometimes it’s hard to find the right words to say. In those moments...sticker away! With the latest Gboard for Android update, you can now easily share our new downloadable stickers or Bitmoji in any app that supports image pasting, including your favorite messaging apps on Android. Whatever you’re feeling—happy or sad, silly or sleepy, courageous or cuddly, wired or weird—you can find a way to say it with stickers.

bitmoji

To get started, make sure you’ve got the latest version of Gboard, Google’s keyboard for Android. The new update will be rolling out over the next few days, so check back in a day or two if you don’t see it today. Once you’ve updated Gboard, download some sticker packs or the Bitmoji app from the Play Store. Then, whenever you’re using Gboard to chat or type, just tap on the emoji button then either the sticker button or the Bimoji button to easily search and share your favorite stickers and Bitmoji.

omw final

We’ve worked with closely with a handful of partners to make an awesome collection of stickers available—including Mickey Mouse, NBAmoji, Google Allo selfie stickers, Disney Princesses, Hello Kitty, Garfield, Powe Rangers, Star Wars™, and more. Whether you're on the basketball court or a galaxy far, far away, it’s easier than ever to add some fun to your conversations. To get new sticker packs any time, just tap the “+” button when you’re in the sticker tab of Gboard or by visiting the Play Store.  

disney
ed

We’ll be adding even more sticker packs will be added in the coming weeks, so make sure to check back regularly. Try it out—a sticker is worth a thousand words.

Source: Search


Say it with stickers!

Sometimes it’s hard to find the right words to say. In those moments...sticker away! With the latest Gboard for Android update, you can now easily share our new downloadable stickers or Bitmoji in any app that supports image pasting, including your favorite messaging apps on Android. Whatever you’re feeling—happy or sad, silly or sleepy, courageous or cuddly, wired or weird—you can find a way to say it with stickers.

To get started, make sure you’ve got the latest version of Gboard, Google’s keyboard for Android. The new update will be rolling out over the next few days, so check back in a day or two if you don’t see it today. Once you’ve updated Gboard, download some sticker packs or the Bitmoji app from the Play Store. Then, whenever you’re using Gboard to chat or type, just tap on the emoji button then either the sticker button or the Bimoji button to easily search and share your favorite stickers and Bitmoji.

We’ve worked with closely with a handful of partners to make an awesome collection of stickers available—including Mickey Mouse, NBAmoji, Google Allo selfie stickers, Disney Princesses, Hello Kitty, Garfield, Star Wars™, and more. Whether you're on the basketball court or a galaxy far, far away, it’s easier than ever to add some fun to your conversations. To get new sticker packs any time, just tap the “+” button when you’re in the sticker tab of Gboard or by visiting the Play Store.  

disney
ed

We’ll be adding even more sticker packs will be added in the coming weeks, so make sure to check back regularly. Try it out—a sticker is worth a thousand words.

Source: Search


Together we can do more to support those affected by Hurricane Harvey

Update: In less than 24 hours, together we raised $2 million for Hurricane Harvey relief and recovery. Thanks to your donations, we have met our goal. However, the crisis isn’t over. Your contributions can still provide critical relief to those in need. Although Google is no longer matching donations, please consider giving directly to the Red Cross. 

The rain and destruction from Hurricane Harvey continue to affect people throughout Texas and the Gulf Coast, and with floodwaters continuing to rise, immediate action is needed. I’ve called Texas home since 1989, and I’m heartened to see how people are coming together to support each other during this crisis. Neighbors are rescuing one another, and people are bringing their boats and resources to save lives. I’m proud to work for a company that brings the best of its products, people, and philanthropy in times of need.

On Sunday, we shared our efforts to give funds to organizations helping those affected, and provide resources through SOS Alerts and products. So far, we’ve committed $750K through Google.org and employee giving, and in total we are committing $2M from Google to relief efforts. Today, we’re expanding that support, and with your help, we can increase the impact. We’ve also continued to update our SOS Alerts and Crisis Map to make sure people in the affected areas are getting the most up-to-date information, directly from trusted sources.

$1M Matching Campaign for the American Red Cross

We’re kicking off a matching campaign at https://www.google.org/harvey-relief to support the American Red Cross (ARC), and Google.org will match your donations up to $1,000,000. ARC is the leading nonprofit responder in the flood regions, and has been working tirelessly on the ground to open shelters and distribute supplies to people in Texas and across the Gulf coast.

Harvey Matching Campaign
You can donate here: https://www.google.org/harvey-relief/

Google Trends have also shown us that people around the country want to support the relief effort, with top “How-to” questions including, “How to help Houston flood victims,” and “How to volunteer to help with Harvey.”

With more than 450 Google employees based in Texas, we’re also committed to supporting Texas’s road to recovery with our volunteers. We’re working with local nonprofits to identify needs in the area and find ways our employees can be most helpful. We are exploring ways to support efforts of TEGNA—the state’s largest television station owner—with up to $500K in funds for the “Texas Cares” fundraising effort underway for Hurricane Harvey relief.

SOS Alerts and Google Public Alerts

Since Harvey made initial landfall, the Google Crisis Response team has been working to ensure people affected by the storm have access to timely, official information about the event. In addition to the previously launched SOS alert for Texas, now people have access to an SOS Alert for Houston, which includes Coast Guard rescue information and ready.gov safety tips for the flooding, along with local news, tweets, and other safety-oriented information. Additionally, people in affected areas can see published road closure and shelter information, sourced from users in the affected areas, along with recent aerial imagery of affected areas, as flown by NOAA. This information, in concert with official government alerts for the area being disseminated via Google Public Alerts we hope keeps users safe and informed during this trying crisis.

With the storm making a second landfall, we are actively monitoring the storm and are preparing an alert for the coast of Louisiana.

Stay safe out there.

Source: Search


Together we can do more to support those affected by Hurricane Harvey

The rain and destruction from Hurricane Harvey continue to affect people throughout Texas and the Gulf Coast, and with floodwaters continuing to rise, immediate action is needed. I’ve called Texas home since 1989, and I’m heartened to see how people are coming together to support each other during this crisis. Neighbors are rescuing one another, and people are bringing their boats and resources to save lives. I’m proud to work for a company that brings the best of its products, people, and philanthropy in times of need.

On Sunday, we shared our efforts to give funds to organizations helping those affected, and provide resources through SOS Alerts and products. So far, we’ve committed $750K through Google.org and employee giving, and in total we are committing $2M from Google to relief efforts. Today, we’re expanding that support, and with your help, we can increase the impact. We’ve also continued to update our SOS Alerts and Crisis Map to make sure people in the affected areas are getting the most up-to-date information, directly from trusted sources.

$1M Matching Campaign for the American Red Cross

We’re kicking off a matching campaign at https://www.google.org/harvey-relief to support the American Red Cross (ARC), and Google.org will match your donations up to $1,000,000. ARC is the leading nonprofit responder in the flood regions, and has been working tirelessly on the ground to open shelters and distribute supplies to people in Texas and across the Gulf coast.

Harvey Matching Campaign
You can donate here: https://www.google.org/harvey-relief/

Google Trends have also shown us that people around the country want to support the relief effort, with top “How-to” questions including, “How to help Houston flood victims,” and “How to volunteer to help with Harvey.”

With more than 450 Google employees based in Texas, we’re also committed to supporting Texas’s road to recovery with our volunteers. We’re working with local nonprofits to identify needs in the area and find ways our employees can be most helpful. We are exploring ways to support efforts of TEGNA—the state’s largest television station owner—with up to $500K in funds for the “Texas Cares” fundraising effort underway for Hurricane Harvey relief.

SOS Alerts and Google Public Alerts

Since Harvey made initial landfall, the Google Crisis Response team has been working to ensure people affected by the storm have access to timely, official information about the event. In addition to the previously launched SOS alert for Texas, now people have access to an SOS Alert for Houston, which includes Coast Guard rescue information and ready.gov safety tips for the flooding, along with local news, tweets, and other safety-oriented information. Additionally, people in affected areas can see published road closure and shelter information, sourced from users in the affected areas, along with recent aerial imagery of affected areas, as flown by NOAA. This information, in concert with official government alerts for the area being disseminated via Google Public Alerts we hope keeps users safe and informed during this trying crisis.

With the storm making a second landfall, we are actively monitoring the storm and are preparing an alert for the coast of Louisiana.

Google SOS Alerts
Users helping keep shelter information timely and current on our alerts (left) and Ready.gov safety information as published via the Houston SOS Alert (right).

Stay safe out there.

Source: Search


Supporting those affected by Hurricane Harvey

On August 26, 2017, Hurricane Harvey made landfall in Texas as a Category 4 storm and Level 7 disaster, the highest American Red Cross disaster designation. It’s the most powerful hurricane to hit the United States in a decade. Initial reports estimate that several hundred thousand people have been temporarily displaced or affected by this storm.

Google stands with those affected, and here are the ways we’re hoping to help through our products and our philanthropy.

SOS Alerts for Hurricane Harvey

We launched an SOS Alert for Hurricane Harvey, offering the following the resources:

  • For people outside the affected area, the SOS Alert features the latest news, a crisis map, tweets, and the ability to make a donation for those affected.
  • For people in affected areas, the SOS Alert features the latest news, a crisis map, tweets from local officials, and help and info content for transit and flooding conditions.

The Harvey Crisis Map launched for this event, and featured within our SOS Alerts, includes the latest active alerts for the affected area, Waze-sourced shelters and road closure information, and weather information.Also, this map is embeddable for media outlets to freely use, with iframe functionality available through the share button on the map.

$500K from Google.org & Google Employees

To support the organizations working directly with impacted communities, we’re making a $250,000 Google.org grant to the American Red Cross, and matching Googler donations up to $250,000 to the response efforts. Combined, the bulk of these funds will support the American Red Cross, who has been working to provide shelter and basic services for those affected, as well as Save the Children, Habitat for Humanity, and Team Rubicon.

With more than 450 Googlers who call Texas home and thousands of other employees connected to Texas, the impact of Hurricane Harvey on our state is personal to many of us. We have been coordinating closely with the federal government, the Office of the Governor, and local elected officials to support their efforts on the ground. While the needs of the state will be great in the weeks and months to come, we hope that these funds will help provide the necessary resources to the communities affected and further inspire others to donate as well. We will continue to keep the people of Texas in our thoughts.

Source: Search


Answer customer questions on Google

Planning a visit to a local business can raise questions ranging from “Does this restaurant provide high-chairs?” to “What accessibility accommodations does this B&B offer?” When looking for answers, 82% of people turn to search engines, but they often have a hard time finding accurate, up-to-date information.1 That’s why Google is bringing Questions and Answers to local business listings.


As a business owner, you have the most reliable answers to your customers’ questions and we want to make it easy for you to receive and respond to those questions. That’s just what Questions and Answers lets you do. To start using it, just search for your business on your mobile phone and go to the Questions and Answers feature on your Google business listing.


Questions and Answers offers new ways for you to engage with your customers:

  • Add frequently asked questions to your listing so that mobile users who find your business on Google Search and Google Maps can easily get the answers to your customers’ most common questions.

  • Answer questions from potential customers on Google Search and Google Maps on your mobile phone. If you have Google Maps on Android, we‘ll also send you a push notification when a new question has been asked about your business so you can post an answer instantly.

  • Highlight top responses. Beyond FAQs and your own responses, customers are also able to answer each other’s questions. You can highlight the most helpful answers from your customer community by using the thumb to bump them up to the top of the list.



If you’re not using Google My Business yet, sign up and start managing your free business listing on Google. Once you’ve verified your business, you’ll be ready to start posting and answering questions. To learn more, visit the Google Maps Help Center.



Posted by Lisa Wang, Product Manager, Google Maps




1. Google. Google Consumer Barometer, 2017.