Tag Archives: google.org

Supporting evolving COVID information needs

COVID-19 has transformed the way we live, work and interact with each other. Over the course of the pandemic, finding timely, reliable and locally relevant information has been critically important, and people have often turned to Google first to make sense of the new environment. Ever since Search interest in coronavirus hit an all-time high in March 2020 worldwide, people’s searches have changed as we’ve moved into new phases of the pandemic.

As the pandemic evolves, so do people’s information needs. Our goal is to continue providing timely, fresh and actionable information as some people return to offices, explore travel around the world and navigate everyday life in the safest ways possible.

Supporting evolving testing needs

At-home testing is a helpful and convenient way to minimize community spread through awareness of COVID status. In the United States alone, search interest in “at home covid tests” increased by 170% in May 2022. So starting this month in the U.S., people can more easily find at-home COVID test kits on Google Search. With a quick Search, you can quickly see at-home testing kits available in stores, and nearby testing information provided by local health authorities.

A smartphone screen showing search results for “at home covid testing”

Empowering travelers

When you search on Google for travel information, you can see if there’s an advisory or any entry restrictions at your destination, including testing, quarantine or immunization requirements. Last spring, we introduced a new option to turn on tracking for these advisories right from the Search results page. You receive an email if the travel requirements change for your selected destination if you’re logged into your Google account. For the United States, you can also view and track travel advisories at the state level.

An animation of a smartphone screen showing alerts about COVID travel restrictions on Google Search and Gmail

Continuing to support vaccination efforts

With a quick Google Search, you can already find timely information on vaccinations, including boosters, specific vaccine types and appointment availability. This information also includes support for pediatric vaccinations as kids head to summer camp and participate in other seasonal activities. In the U.S, when parents search for “covid vaccine for kids” they can quickly find healthcare providers that offer COVID pediatric vaccinations.

Amplifying authoritative information

Collaborating with trusted partners, including the World Health Organization (WHO) and the Centers for Disease Control and Prevention (CDC), has been critical to getting people the information they need at the right time. We’ve also helped amplify important messages from public health authorities by donating Google Search advertising and related expert assistance. Through this initiative, the WHO has provided more than two billion COVID-related public service announcements, connecting nearly 250 million people to high-quality COVID-19 Information. We recently pledged an additional $150 million in donated Search ads — bringing our total in-kind commitment to more than $1 billion with the overarching goal of connecting people to authoritative information related to COVID-19 and related topics as they search on Google.

To make sure people can easily find the information they need about COVID, we’ve built and grown a number of features that further our goal of making healthcare information more accessible to everyone. As the world continues to navigate COVID, Google remains committed to helping reduce friction in accessing health information and care for all.

Supporting evolving COVID information needs

COVID-19 has transformed the way we live, work and interact with each other. Over the course of the pandemic, finding timely, reliable and locally relevant information has been critically important, and people have often turned to Google first to make sense of the new environment. Ever since Search interest in coronavirus hit an all-time high in March 2020 worldwide, people’s searches have changed as we’ve moved into new phases of the pandemic.

As the pandemic evolves, so do people’s information needs. Our goal is to continue providing timely, fresh and actionable information as some people return to offices, explore travel around the world and navigate everyday life in the safest ways possible.

Supporting evolving testing needs

At-home testing is a helpful and convenient way to minimize community spread through awareness of COVID status. In the United States alone, search interest in “at home covid tests” increased by 170% in May 2022. So starting this month in the U.S., people can more easily find at-home COVID test kits on Google Search. With a quick Search, you can quickly see at-home testing kits available in stores, and nearby testing information provided by local health authorities.

A smartphone screen showing search results for “at home covid testing”

Empowering travelers

When you search on Google for travel information, you can see if there’s an advisory or any entry restrictions at your destination, including testing, quarantine or immunization requirements. Last spring, we introduced a new option to turn on tracking for these advisories right from the Search results page. You receive an email if the travel requirements change for your selected destination if you’re logged into your Google account. For the United States, you can also view and track travel advisories at the state level.

An animation of a smartphone screen showing alerts about COVID travel restrictions on Google Search and Gmail

Continuing to support vaccination efforts

With a quick Google Search, you can already find timely information on vaccinations, including boosters, specific vaccine types and appointment availability. This information also includes support for pediatric vaccinations as kids head to summer camp and participate in other seasonal activities. In the U.S, when parents search for “covid vaccine for kids” they can quickly find healthcare providers that offer COVID pediatric vaccinations.

Amplifying authoritative information

Collaborating with trusted partners, including the World Health Organization (WHO) and the Centers for Disease Control and Prevention (CDC), has been critical to getting people the information they need at the right time. We’ve also helped amplify important messages from public health authorities by donating Google Search advertising and related expert assistance. Through this initiative, the WHO has provided more than two billion COVID-related public service announcements, connecting nearly 250 million people to high-quality COVID-19 Information. We recently pledged an additional $150 million in donated Search ads — bringing our total in-kind commitment to more than $1 billion with the overarching goal of connecting people to authoritative information related to COVID-19 and related topics as they search on Google.

To make sure people can easily find the information they need about COVID, we’ve built and grown a number of features that further our goal of making healthcare information more accessible to everyone. As the world continues to navigate COVID, Google remains committed to helping reduce friction in accessing health information and care for all.

Supporting evolving COVID information needs

COVID-19 has transformed the way we live, work and interact with each other. Over the course of the pandemic, finding timely, reliable and locally relevant information has been critically important, and people have often turned to Google first to make sense of the new environment. Ever since Search interest in coronavirus hit an all-time high in March 2020 worldwide, people’s searches have changed as we’ve moved into new phases of the pandemic.

As the pandemic evolves, so do people’s information needs. Our goal is to continue providing timely, fresh and actionable information as some people return to offices, explore travel around the world and navigate everyday life in the safest ways possible.

Supporting evolving testing needs

At-home testing is a helpful and convenient way to minimize community spread through awareness of COVID status. In the United States alone, search interest in “at home covid tests” increased by 170% in May 2022. So starting this month in the U.S., people can more easily find at-home COVID test kits on Google Search. With a quick Search, you can quickly see at-home testing kits available in stores, and nearby testing information provided by local health authorities.

A smartphone screen showing search results for “at home covid testing”

Empowering travelers

When you search on Google for travel information, you can see if there’s an advisory or any entry restrictions at your destination, including testing, quarantine or immunization requirements. Last spring, we introduced a new option to turn on tracking for these advisories right from the Search results page. You receive an email if the travel requirements change for your selected destination if you’re logged into your Google account. For the United States, you can also view and track travel advisories at the state level.

An animation of a smartphone screen showing alerts about COVID travel restrictions on Google Search and Gmail

Continuing to support vaccination efforts

With a quick Google Search, you can already find timely information on vaccinations, including boosters, specific vaccine types and appointment availability. This information also includes support for pediatric vaccinations as kids head to summer camp and participate in other seasonal activities. In the U.S, when parents search for “covid vaccine for kids” they can quickly find healthcare providers that offer COVID pediatric vaccinations.

Amplifying authoritative information

Collaborating with trusted partners, including the World Health Organization (WHO) and the Centers for Disease Control and Prevention (CDC), has been critical to getting people the information they need at the right time. We’ve also helped amplify important messages from public health authorities by donating Google Search advertising and related expert assistance. Through this initiative, the WHO has provided more than two billion COVID-related public service announcements, connecting nearly 250 million people to high-quality COVID-19 Information. We recently pledged an additional $150 million in donated Search ads — bringing our total in-kind commitment to more than $1 billion with the overarching goal of connecting people to authoritative information related to COVID-19 and related topics as they search on Google.

To make sure people can easily find the information they need about COVID, we’ve built and grown a number of features that further our goal of making healthcare information more accessible to everyone. As the world continues to navigate COVID, Google remains committed to helping reduce friction in accessing health information and care for all.

Renewing our commitment to Brazil

New technology advancements during the pandemic have reshaped the way we connect, work and run businesses around the world. Today, we gathered Googlers, journalists, business leaders, civil society representatives and public figures for our Google for Brazil event in São Paulo to demonstrate how we’ll contribute to Brazil’s continued digital transformation.

The event happened on the heels of the IX Summit of the Americas, where our CEO Sundar Pichai announced a five-year, $1.2 billion commitment to Latin America. Here’s how that will unfold in Brazil:

Reinforcing Brazil as an innovation hub

In January, we announced our goal to increase our engineering workforce in the country. At today’s event, we shared our plans to open a new multidisciplinary engineering center in São Paulo. Located on the São Paulo University campus, the new center will be part of the IPT Open Experience, a program created by the Technological Research Institute (IPT) of the State of São Paulo to promote innovation.

A 3D rendering of an office building with three floors, a large staircase and various outdoor spaces

A 3D render of the new multidisciplinary engineering center in São Paulo

The Google São Paulo Engineering Center, which should be complete at the end of 2024, will accommodate up to 400 Googlers from various technical areas. Initially, this new hub will host Google engineers working on areas like privacy, security and safety. They will join teams focused on delivering simple user protection and controls to help people stay safe online.

This important work happens both inside and outside of Google. So in partnership with our Google Safety Engineering Center (GSEC), we're launching a dedicated outreach program for content responsibility in Brazil — engaging with tech experts, educators, regulators and key opinion formers to discuss our approach to content responsibility and online safety, and provide more transparency into our work.

Using technology in service of recovery

Being online is essential for any business to grow, and even more so to recover from the pandemic. According to our most recent Economic Impact Report from consulting firm AlphaBeta, thousands of businesses, nonprofits, publishers, creators and developers relied on Google Search, Google Ads, Google AdSense, Google Play and YouTube to generate US$19.4 billion in economic impact in Brazil in 2021.

When it comes to selling products or services in physical stores, it's important for businesses to keep their online information up to date. We’re continuing to experiment with Duplex, our AI technology for natural voice conversations, to call Brazilian businesses and update their hours in their business profile on Maps. All calls are conducted respecting local privacy laws.

Another way to help people in times of recovery is to connect them with the information they need. According to the latest report by research network Rede Penssan, hunger affects more than 33 million Brazilians today. So we partnered with Ação Cidadania to make it easier for Brazilians to find reliable information about soup kitchens and food banks on Search and Maps, with 1,000 currently pinned across the country.

Brazilians can now find soup kitchens and food banks on Search and Maps

Supporting digital inclusion

Since 2017, we’ve invested over 1.6 billion reais to strengthen our technical infrastructure in Brazil, including our subsea cables and cloud region in São Paulo. All these projects aim to improve the quality of digital services for Brazilians and support the growth of our Cloud business. And as our employee base grows, our local Cloud team will move to a new office in São Paulo city in 2023.

To help people and entrepreneurs make the most of this infrastructure, we need to equip them with knowledge and skills. This is especially important for job seekers, as Brazil currently has 11.9 million unemployed people. Today, we announced a commitment to provide 500,000 Google Career Certificate scholarships over the next four years. This year, we’ll offer 30,000 of them in partnership with Centro de Integração Empresa-Escola (CIEE), helping Brazilians get access to jobs in high-growth fields like data analysis and UX design. We’ve also expanded Capacita+, our educational content hub for cloud computing.

A video of Patricia Alves talking about her professional journey
10:25

This builds on the work Google.org and the InterAmerican Development Bank have been supporting since 2019 with JA Brazil to bring Google Career Certificates to over 2,000 young Brazilians across the country. Additionally, we recently renewed our commitment with Instituto Rede Mulher Empreendedora (RME) through a new $2 million Google.org grant to train 200,000 women all over the country on entrepreneurship, with a focus on Northern Brazil. This complements our new Google for Startups scholarship program in partnership with Instituto Vamo Que Vamo to train 200 young Black people, mostly women, in software development.

Promoting a more sustainable planet

Each day, more people ask themselves what they can do to help protect our planet from environmental threats like climate change. Many of these questions start in Google Search. So in partnership with the United Nations, we’ve released an information panel that appears above results for climate change-related queries. In addition to sharing basic facts about the topic, the panel also offers tips for living a more sustainable life.

As a technology company, we can also help others use digital solutions to increase the scale and impact of their work. Through a $500,000 Google.org commitment ($250,000 in cash grants and $250,000 in Ad Grants), we’ll support The Nature Conservancy (TNC) to develop solutions to protect biodiversity in the Amazon rainforest.

Reaffirming our mission

Our Google for Brazil event was a special moment to demonstrate our long-term commitment to the country and celebrate Brazil's unique contributions to the world. In fact, to cap off the day, we revealed a new Google Arts & Culture collection dedicated to Gilberto Gil, one of Brazil's best-known musicians. It's the platform’s first large retrospective dedicated to a living artist, unpacking Gil’s life, career and influences on Brazilian and global culture on the month of his 80th birthday.

Through all of these initiatives, we are reaffirming our mission to help Brazilians use technology to build a more inclusive, innovative, sustainable, democratic and equitable future.

Helping people impacted by the justice system

On a visit to Indiana Women’s Prison in 2018, I joined a ceremony for graduates of The Last Mile, an organization preparing people for successful reentry through business and technology training. It was my first time attending a graduation inside, and I listened and was inspired as each graduate shared their determination to succeed in spite of the many challenges they might face after release.

Each year, 640,000 people are released from prison only to be met with an unemployment rate that is five times the national average. This rate is even higher for Black, Latino, and low income individuals, who are disproportionately impacted by mass incarceration. Devastatingly, more than half of those released from US prisons don’t land a job in the first year of returning home, in part because they don't have the necessary digital skills to compete in an ever-changing job market.

Since 2015, Google has supported many aspects of criminal justice reform with over $48 million in grant funding and 50,000 pro-bono hours. But there’s more work to be done. Today, we’re committing more than $8 million in new funding that will support job seekers impacted by the justice system with digital skills training and automatic record clearance.

The Grow with Google Fund for Justice-Impacted Communities will make more than $4 million available for nonprofits to lead Grow with Google workshops and trainings. Using a curriculum co-curated with five justice-reform-focused partners, our goal is to help 100,000 people impacted by the justice system build career skills–ranging from fundamental skills like finding and applying for jobs online, making a resume using web-based tools, or building a professional brand, to more advanced topics like using spreadsheets to budget for a business.

To accelerate jobs access for formerly incarcerated people, Google.org is providing a $3 million grant and a full-time team of Google.org Fellows who will work pro-bono to support Code for America. Code for America works with community organizations and government to build digital tools and services, change policies, and improve programs. Fellows will work alongside Code for America to help transform the process of automatically clearing criminal records; creating a replicable model to better identify and expunge past records through CFA's Clear My Record initiative. Google.org is also granting $1.25 million to the National Urban League and Justice through Code, two organizations focused on providing skills training to formerly incarcerated job seekers beginning their careers in tech.

Three years after The Last Mile graduation I attended, it was an honor to sit down with Molly, a graduate who learned digital skills using Grow with Google’s curriculum. She is now employed as a Returned Citizen Advocate at The Last Mile.

Here’s what Molly had to say about her involvement with the program:

When you started learning digital skills at The Last Mile, where were you at in life?

I had just been released from Indiana Women’s Prison and was on a mission to find a new career. I was applying for multiple jobs while also looking for educational opportunities that would help build my skills and knowledge.

How comfortable were you with tech before and after you went inside?

I was incarcerated for three years. When I went in, I felt like I was very tech fluent, but when I was released, it seemed as though the entire tech world had changed. There were new norms and even how email was done felt unfamiliar. Different platforms and software were being used and I felt overwhelmed.

What was a highlight of the program?

The most important class that I took was a learning path called “Basic Digital Skills.” It helped me learn how to use documents and email efficiently. This was reinforced by The Last Mile because we regularly use both of these when communicating and collaborating.

What’s next for you?

Since participating, I secured a job as a Returned Citizen Advocate at The Last Mile. I went from using what I learned (like how to) write a resume, cover letter, apply for a job and interview, to securing a role that allows me to help other members of the community.

I’ve had the opportunity to pay it forward. Alumni are encouraged to participate in the program once they are released from prison. Because I have first-hand experience with the program, I can assist them with any questions and talk about the value and importance of each lesson or learning path from personal experience.

In the future, I plan to continue to support people that are returning to society, and to help people learn digital skills and expand their knowledge. My passion is to help those coming after me to be able to create and build the best future for themselves that is possible.

Encontrando pertenencia en espacios LGBTQ+

El Stonewall Inn, un pequeño bar en la ciudad de Nueva York donde en junio de 1969 las personas LGBTQ+ lucharon contra años de opresión y abuso, tiene un significado especial para muchas personas, incluyéndome a mí. Cuando me mudé a Nueva York en 2007, vivía en West Village, el barrio donde se encuentra el bar. Compartí muchas noches memorables y significativas con nuevos amigos en Stonewall y otros bares locales, donde sentimos un sentido de comunidad y pertenencia. Al ser una minoría en la mayoría de los demás establecimientos, es difícil explicar lo reconfortante que es entrar en un lugar y sentir que estás entre tu gente y no sentirte diferente o inseguro. Eso es lo que estos lugares eran para mí y millones de personas más.

La más significativa de esas noches de Stonewall Inn fue cuando conocí a mi futura esposa, Christine, una empresaria digital con su propia startup de medios LGBTQ+. Además de este trabajo, ella también era bartender allí los jueves por la noche. No hace falta decir que pasé más jueves por la noche allí de lo que debería, pero valió la pena.

Con tan buenos recuerdos de mi tiempo allí, me sorprendió saber que el Stonewall Inn tenía casi el doble del tamaño que tiene ahora cuando tuvo lugar la rebelión en 1969. A medida que aumentaban los alquileres en la ciudad de Nueva York, los arrendatarios se vieron obligados a alquilar parte del edificio, que ahora está en Christopher Street, 51.

Hoy, Google continúa con nuestro compromiso con la comunidad LGBTQ+ al apoyar a Pride Live, un grupo de defensa dedicado a la lucha por la igualdad LGBTQ+. Con casi $1 millón de dólares en apoyo de Google y Google.org, Pride Live está trabajando para asegurar el contrato de arrendamiento de Christopher Street, 51 para recomponer en su totalidad el Stonewall Inn y construir el Stonewall National Monument Education and Visitor Center. El 24 de junio, Pride Live celebrará la reunión de Stonewall Inn, con la invitada musical Kesha, en su evento anual "Stonewall Day".

Google se ha comprometido a preservar y compartir esta historia del movimiento moderno por los derechos LGBTQ+ en los EE. UU. En 2019, a través de subvenciones de Google.org por un total de 1,5 millones de dólares y el trabajo incansable de Googlers voluntarios, el Centro Comunitario LGBT de Nueva York conmemoró el 50º aniversario de los disturbios de Stonewall con el lanzamiento de Stonewall Forever, el primer "monumento interactivo " dedicado a la comunidad LGBTQ+ y su lucha por la igualdad de derechos.

Dentro de Google, nuestros grupos de recursos para empleados PRIDE at y Trans at Google continúan creciendo cada año. Es genial ver a tantos Googlers LGBTQ+ y sus aliados unirse a sus comunidades locales y participar en las marchas locales del Orgullo. Por primera vez, los Googlers participarán en Baltic Pride, organizado por la Liga Gay Lituana (un beneficiario de Google.org) en Vilnius. Mostraremos una pieza de Google Arts & Culture sobre Harvey Milk, quien fue un pionero de los derechos LGBTQ+ y tenía ascendencia lituana.

El objetivo delOrgullo no es solo de celebración. Ha sido otro año difícil para las personas LGBTQ+ y muchas comunidades históricamente marginadas. Vemos una continua discriminación y violencia en todo el mundo, especialmente contra la comunidad trans y para las personas en las intersecciones de las comunidades negras, asiáticas e isleñas del Pacífico en los EE. UU. Además, muchos refugiados LGBTQ+ en Ucrania siguen desplazados y son ignorados mientras el conflicto continúa

Dados los desafíos que enfrentan tantas personas LGBTQ+, estamos donando a organizaciones sin fines de lucro que trabajan directamente con la comunidad. Los empleados de Google podrán donar a organizaciones sin fines de lucro durante el mes del Orgullo y Google.org igualará sus donaciones paraorganizaciones benéficas LGBTQ+ locales de todo el mundo. Google.org también ha hecho una contribución crítica al Fondo de Emergencia de Ucrania de OutRight Action International. Este programa brinda apoyo humanitario a los refugiados LGBTQ+, brinda ayuda a los países vecinos y ayuda a aquellos que han sido desplazados internamente y afectados por el conflicto. También proporcionamos publicidad de búsqueda donada y otras herramientas a organizaciones sin fines de lucro como GLAAD y The Trevor Project, ayudando a difundir su trabajo fundamental y a cultivar el apoyo para las comunidades LGBTQ+.

También continuamos nuestro trabajo para hacer que nuestros productos sean más inclusivos y útiles para todos, incluida la comunidad LGBTQ+. Escuchamos directamente de los miembros de la comunidad transgénero que la forma en que Google Photos estaba recordando los momentosdel pasadodoloroso. Así que el año pasado trabajamos con GLAAD y con la comunidad trans y aprendimos cómo podíamos hacer para que recordar con Google Photos fuera más inclusivo. Este esfuerzo llevó al lanzamiento de nuevos controles que permiten a los usuarios ocultar fotos de ciertos períodos de tiempo o personas de la función Recuerdos de Google Photos.

Nuestros productos continúan ayudando a los propietarios de pequeñas empresas a conectarse con la comunidad LGBTQ+. Como la función de Google Maps que ayuda a los comerciantes a mostrar su compromiso mediante el uso de los atributos "LGBTQ+ friendly" y "Transgender safespace" y nuestros productos de Google Ads que ayudan a las empresas a conectarse con usuarios que buscan productos fabricados por empresas que coincidan con sus valores.

Mientras nuestra comunidad sigue siendo atacada tanto aquí en los EE. UU. como en el extranjero, lo que me da esperanza es el trabajo que hacemos en todos nuestros productos para ayudar a la comunidad LGBTQ+ a encontrar lugares donde puedan sentirse aceptados y seguros. Encontré Stonewall Inn y encontré a mi esposa. Muchos otros establecimientos, como el Stonewall Inn, juegan un papel vital para muchos en nuestra comunidad. Son más que simples lugares donde socializamos y nos reunimos, brindan un sentido de comunidad, pertenencia y seguridad que salva vidas y que todos merecen.

Finding belonging in LGBTQ+ spaces

The Stonewall Inn, a small bar in New York City where in June of 1969 LGBTQ+ people fought back against years of oppression and abuse, has special meaning for many people, including me. When I moved to New York City in 2007, I lived in the West Village, the neighborhood where the bar is located. I shared many memorable and meaningful nights with newfound friends at Stonewall and other local bars, where we felt a sense of community and belonging. As a minority in most other establishments, it’s hard to explain how comforting it is to walk into a place and feel like you are among your people and not feel othered or insecure. That’s what these bars were to me and millions of others.

The most meaningful one of those Stonewall Inn nights was when I met my future wife, Christine, a digital entrepreneur with her own LGBTQ+ media startup. She also happened to bartend there on Thursday nights. Needless to say, I spent more Thursday nights there then I should have after that, but it was well worth it.

With such fond memories of my time there, I was surprised to learn the Stonewall Inn was almost twice the size it is now when the rebellion took place in 1969. As New York City rents rose, the leaseholders were forced to let part of the building go, which is now 51 Christopher Street.

Google has been committed to preserving and sharing this history of the modern LGBTQ+ rights movement in the U.S. Today, we’re building on our commitment to the LGBTQ+ community with almost $1 million in support from Google and Google.org to Pride Live, an advocacy group dedicated to the fight for LGBTQ+ equality that is working to secure the lease to 51 Christopher Street to reunite the Stonewall Inn and build the Stonewall National Monument Education and Visitor Center. On June 24th, Pride Live will be celebrating the reuniting of the Stonewall Inn, with musical guest Kesha, at their annual “Stonewall Day'' event.

In 2019, through Google.org grants totaling $1.5 million and the tireless work of volunteer Googlers, The LGBT Community Center of New York commemorated the 50th anniversary of the Stonewall Riots with the launch of the Stonewall Forever, the first-ever interactive “living monument” dedicated to the LGBTQ+ community and their fight for equal rights.

Within Google, our PRIDE at and Trans at Google employee resource groups continue to grow each year. It’s great to see so many LGBTQ+ Googlers and their allies coming together with their local communities and participating in local Pride marches. For the first time, Googlers will be participating in Baltic Pride, organized by Lithuanian Gay League (a Google.org grantee) in Vilnius. We will showcase a Google Arts & Culture piece about Harvey Milk, who was an LGBTQ+ rights pioneer and of Lithuanian descent.

The mood of this Pride isn’t just celebratory. It’s been another tough year for LGBTQ+ folks and many historically marginalized communities. We see continuing discrimination and violence worldwide, especially against the trans community and for folks at the intersections of Asian and Pacific Islander and Black communities in the U.S. Moreover, many LGBTQ+ refugees in Ukraine remain displaced and overlooked as conflict continues in the region.

Given the challenges facing so many LGBTQ+ people, we are donating to nonprofits that work directly with the community. Googlers will be able to donate to nonprofits during Pride month and Google.org will match their donations to local LGBTQ+ charities around the world. Google.org has also made a critical contribution to OutRight Action International’s Ukraine Emergency Fund. This program is delivering humanitarian support to LGBTQ+ refugees, providing aid to neighboring countries and helping those that have been internally displaced and impacted by conflict. We are also providing donated Search advertising and other tools to nonprofit organizations like GLAAD and The Trevor Project, helping them spread awareness of their critical work and cultivate support for LGBTQ+ communities.

We are also continuing our work on making our products more inclusive and useful for everyone – including the LGBTQ+ community. We heard directly from members of the transgender community that the way Google Photos was resurfacing old Memories was hurtful. So last year we brought in our partners at GLAAD and worked with the trans community and learned how we could make reminiscing with Google Photos more inclusive. This effort led to launching new controls that let users hide photos of certain time periods or people from Google Photos’ Memories feature.

Our products continue to help small businesses owners connect with the LGBTQ+ community. Like helping merchants show their commitment by using the “LGBTQ+ friendly” and "Transgender safespace” attributes on Maps and Search, and our Google Ads products that help businesses connect with users that are looking for products made by companies that match their values.

As our community continues to be under attack both here in the U.S. and abroad, what gives me hope is the work we do across our products and platforms to help the LGBTQ+ community find places where they can feel accepted and safe. I found the Stonewall Inn and I found my wife. So many other establishments, like the Stonewall Inn, play a vital role for many in our community. They are more than just places where we socialize and gather, they bring a life-saving sense of community, belonging and security that everyone deserves.

Supporting our Asian community organizations

Growing up, I spent my grade school years in a community where my family and I — along with a Korean family and Filipino family — were the only Asians. While I had a great childhood, the realities of racism were always there — and to press on, I believed I had to work hard, keep my head down and stay in the background.

Now as VP of Audit in Google’s Finance team and one of the executive sponsors for the Asian Googler Network employee resource group, I’ve learned how important it is to have safe, supportive spaces that can remind the Asian and Pacific Islander (API) community of the power of our voice. I get to use my own voice to connect API-owned or focused organizations with the incredible resources Google has to offer.

Last year, Google announced our efforts to help #StopAsianHate by supporting organizations leading the charge in creating safe and inclusive spaces for the API community. And today, we're continuing our commitments to support API-focused organizations with an additional $3.25 million in cash and in-kind contributions to help fight for safety, dignity and equity for the API community.

As a part of this recommitment, Google will donate Search advertising to Right To Be, Asian Pacific American Institute for Congressional Studies and Council of Korean Americans. These in-kind contributions will help these and other API organizations raise funds, share resources with community members and cultivate new allies and supporters. Google.org will also continue its funding of Asian Americans Advancing Justice (AAJC) to help them as they advance civil and human rights for Asian Americans.

But giving is only a small part of the equation for real impact. I sat down with Emily May, Co-Founder and Executive Director of Right To Be, to learn more about all the work they’re leading to advance a more fair and equitable society and how partnership with companies like Google help them make lasting change in the world.

A spotlight on Right To Be: taking action, together

Right to Beis focused on building a world free of harassment, for all communities. During the COVID-19 pandemic, you expanded your training program to include addressing anti-Asian hate and xenophobia. Tell us about how this got started.

In March 2020 when the pandemic started, we quickly saw a significant rise in hate against the API community. We reached out to AAJC, and together asked, “what can we do to help?” We created and launched a 1-hour Bystander Intervention training in April 2020. Although we weren’t sure what the response would be, the demand kept growing and our sessions were always full. In our two-year partnership with AAJC, we’ve trained 200,000 people!

That’s incredible! What did you find most surprising or challenging in developing this training?

Understanding history was one of the most important things we did, and this is where AAJC was incredibly helpful. There’s a common belief that Asian Americans are the model minority, do not face discrimination, and are running Silicon Valley. But Asian Americans have been consistently sidelined, especially through policy. Anti-Asian hate did not suddenly appear because of the pandemic; this is just the latest chapter in a long history.

And how do you build awareness of this training and your organization?

Word-of-mouth promotion is definitely a key channel for us. But having advertising funds like Google Ad Grants is just as important, because when you are dependent on word-of-mouth, you are also dependent on people who are connected through similar ideologies and communities. When you are trying to change the world, however, you need people from different spaces and communities to get involved and spread the word through their networks.

I have two young daughters and so much of our conversation today are topics I didn’t expect I’d be having with them at a young age. A lot of what we discuss is reflective of the Bystander Intervention’s trainings core principles, the 5Ds: Distract, Delegate, Document, Delay, and Direct. For those who haven’t taken the training yet, can you tell us about the 5Ds?

My vision is that the 5Ds become the “stop, drop, and roll'' for this generation. My hope is that the 200,000 people who have taken our training addressing anti-Asian hate will now feel empowered to say, “That’s not okay; I’m going to distract; or I’m going to delegate.” using these core principles. If folks want to learn more, we share more about this in our free training and our new book that complements the training.

Infographic showcasing the five D's of bystander intervention

Right To Be’s 5D’s, the core principles to its bystander training program

Finally, what is one piece of advice that you’d like to give someone who wants to be an ally and help marginalized groups?

Listen. Don’t commit to an outcome or your vision on how you think things should be. Let those who are most impacted take the lead, make the space for them to do that, and learn from them.

NativeNonprofit.day highlights Native-led organizations

Native Americans/American Indians, Alaska Natives and Native Hawaiians make up 2% of the U.S. population, yet large philanthropic foundations allocate less than half a percent of their total annual grantmaking towards Native communities, according to Native Americans in Philanthropy.

The Native Ways Federation (NWF) is working to change this disparity. Founded in 2008 by seven national, Native-led nonprofit organizations, the NWF unites the Native nonprofit sector, advocates for Native nonprofits and provides resources to educate people on the needs of Native communities. On May 20, NWF is launching their inaugural Native Nonprofit Day to drive awareness for Native-led nonprofits that are systematically underfunded. To help celebrate this initiative, they’ve partnered with the Google Registry team to register and use the domain NativeNonprofit.day, which anyone can visit to learn about and support Native nonprofits.

Initiatives like Native Nonprofit Day play an important role in building awareness and amplifying the voices of Native people. As a citizen of the Oneida (Onyota’a:ka) Nation of Wisconsin and a lead for the Google Aboriginal and Indigenous Network (GAIN), I see so many inspiring Indigenous organizations that are doing impactful work, but these groups and their efforts are sorely underrepresented in mainstream media. That’s why I hope everyone will take a moment today to visit NativeNonprofit.day to learn more about the NWF’s efforts, and other Native-led organizations that are doing critical work to support Native communities.

At Google, we’ve also launched several initiatives to support Native communities. Google.org recently announced a $10 million grant to the National Digital Inclusion Alliance to provide vocational internet training to thousands of rural and tribal communities.

Grow with Google made a $1 million investment in Partnership with Native Americans to provide digital skills curriculum and career services to 10,000 students at more than 50 Native-serving organizations. This program will also reach high school students preparing for college and careers, as well as vocational and non-traditional students.

If there’s an initiative or special day you want to raise awareness for, you can get your own .day domain name by visiting new.day.

Connecting more Americans to in-demand digital skills

America’s employers are starting to look at the world differently as they look for talent to fill their growing needs. Many businesses are moving beyond narrowly defined degree requirements. They’re seeking employees who may have acquired skills through alternative routes, which may include career experiences and targeted training programs.

Since only 36% of American adults have four-year college degrees, requiring that piece of paper automatically screens out 70% of rural workers, almost 70% of African-American workers and 80% of Latino workers.

When employers hire for relevant skills, rather than screening for degrees, we get access to a talent pool that is qualified, ready to work, and significantly more diverse. But for employers to hire people with the requisite skills, people must have successful avenues to acquire those skills.

Today in the U.S., the reported number of unemployed people is 5.9 million. That number grows dramatically when we include people who are underemployed, are earning low wages or have stopped looking for work. At the same time, there are more than 11 million unfilled jobs, many open because employers say that they can’t find the people with the requisite skills.

By all indications, this is a skills gap problem that’s only going to get worse. By some estimates, 80% of “middle-skill” U.S. jobs now require digital skills. And the World Economic Forum estimates that up to 50% of workers will need to add new skills to keep up with the requirements of in-demand careers.

Fortunately, innovative initiatives are equipping people to gain relevant expertise. Since 2017, Google and Goodwill have partnered to bring digital skills to local communities and help people get good jobs that don’t require a degree.

Which brings us to some news we're sharing today: Google.org is announcing a $14 million reinvestment in the Goodwill Digital Career Accelerator. This includes grants and in-kind support to help Goodwill continue to provide digital training pathways and support job placement for people seeking jobs.

Google’s expanded support includes $7 million in Google.org grants and $7 million in donated Search ads, which will help Goodwill reach more than 200,000 people across the U.S. and Canada with digital skills and career training so they gain economic mobility. The funds support infrastructure development and expansion like tracking systems for hiring and training that will improve the reach and effectiveness of Goodwill’s services at the local level. Finally, through the Google.org Fellowship, ten Google employees are working full-time pro bono to help Goodwill better reach job seekers online so they can connect with local Goodwill career coaches and work toward brighter futures.

With support from Google.org, Goodwill has helped more than a million people gain digital awareness and new digital skills, and placed more than 300,000 overlooked job seekers in digital economy jobs.

There have been some valuable lessons learned along the way:

  1. Meet learners where they are. Many people don’t know that Goodwill places more people in jobs than any other non-government, nonprofit in America. Over the years, Goodwill teams have found access is one of the biggest barriers for people who want to gain digital skills. Goodwill makes training readily available and convenient at Goodwill locations within communities across the U.S. and Canada. More than 70% of the U.S. population lives within a 20-mile radius of a Goodwill mission services location.
  2. Remove barriers to learning with enhanced support. There are dozens of reasons why people might drop out of a learning program or not sign up in the first place. Living stipends, connectivity support, transportation credits, career navigators and other resources make it possible for people to participate in and complete training so that they can earn career certificates.
  3. Commit to creating pathways to upward mobility. Digital skilling must lead to real jobs with opportunities for growth. Close employer relationships are essential to connect graduates with hands-on internships, apprenticeships, and other learn-and-earn options. An example is Kara Isreal Gooch, a Google Career Certificate graduate who landed a job at Accenture with help from Goodwill and our consortium of employers who have agreed to consider Google Career Certificate graduates for jobs.

Through collaborations like the one between Goodwill and Google, we’re learning what works and what doesn’t. By aligning the right resources, we can build the systems and capacity needed to close the digital skills gap and connect Americans with the skills and support they need to compete in the 21st century economy. In every community, we need talent equipped and participating in our rapidly changing labor market.

Interested in learning more about ongoing initiatives to promote workforce development and connect job seekers with careers and resources? Join Goodwill’s Steve Preston, Google’s Kent Walker and experts from across the labor field today at the Rising Together Action Summit. The live-streamed event kicks off with a fireside chat at 10am EST/ 7am PST.