Category Archives: Google News Blog

The official blog from the team at Google News

AMPing up in mobile Search

Access to information is at the heart of Google’s mission. Unfortunately, today, the mobile web isn't living up to the expectations people have for getting the information they need, particularly when it comes to speed. In fact, data shows that people abandon websites after just three seconds if the content doesn't load quickly—which is bad not just for people trying to get what they want online, but for the publishers who want those readers to enjoy the content they've created for them. That's why, last October, we joined others across the industry on the Accelerated Mobile Pages Project (AMP for short), an open source initiative to make the mobile web as fast as possible.

Mobile phone displaying news content

In just over four months, AMP has come a long way, with hundreds of publishers, scores of technology companies and ad-tech businesses all taking part in this joint mission to improve the mobile web for everyone. And starting today, we’ll make it easy to find AMP webpages in relevant mobile search results, giving you a lightning-fast reading experience for top stories.

Now when you search for a story or topic on Google from a mobile device, webpages created using AMP will appear when relevant in the Top Stories section of the search results page. Any story you choose to read will load blazingly fast—and it’s easy to scroll through the article without it taking forever to load or jumping all around as you read. It’s also easy to quickly flip through the search results just by swiping from one full-page AMP story to the next.

AMP is great for browsing the web on mobile devices, because webpages built with AMP load an average of four times faster and use 10 times less data than equivalent non-AMP pages. In many cases, they’ll load instantly. It's how reading on the mobile web should be—fast, responsive and fun.

While helping people find fast AMP content through Google Search is a significant step, there’s still a lot of work ahead for the open source AMP Project. Still, it’s been thrilling to see how the industry has come together to work on this common goal of making the mobile web great for everyone. And given the potential AMP holds for other types of content, we’re excited about what the future holds.

AMPing up in mobile Search

Access to information is at the heart of Google’s mission. Unfortunately, today, the mobile web isn't living up to the expectations people have for getting the information they need, particularly when it comes to speed. In fact, data shows that people abandon websites after just three seconds if the content doesn't load quickly—which is bad not just for people trying to get what they want online, but for the publishers who want those readers to enjoy the content they've created for them. That's why, last October, we joined others across the industry on the Accelerated Mobile Pages Project (AMP for short), an open source initiative to make the mobile web as fast as possible.

Mobile phone displaying news content

In just over four months, AMP has come a long way, with hundreds of publishers, scores of technology companies and ad-tech businesses all taking part in this joint mission to improve the mobile web for everyone. And starting today, we’ll make it easy to find AMP webpages in relevant mobile search results, giving you a lightning-fast reading experience for top stories.

Now when you search for a story or topic on Google from a mobile device, webpages created using AMP will appear when relevant in the Top Stories section of the search results page. Any story you choose to read will load blazingly fast—and it’s easy to scroll through the article without it taking forever to load or jumping all around as you read. It’s also easy to quickly flip through the search results just by swiping from one full-page AMP story to the next.

AMP is great for browsing the web on mobile devices, because webpages built with AMP load an average of four times faster and use 10 times less data than equivalent non-AMP pages. In many cases, they’ll load instantly. It's how reading on the mobile web should be—fast, responsive and fun.

While helping people find fast AMP content through Google Search is a significant step, there’s still a lot of work ahead for the open source AMP Project. Still, it’s been thrilling to see how the industry has come together to work on this common goal of making the mobile web great for everyone. And given the potential AMP holds for other types of content, we’re excited about what the future holds.

Introducing the Accelerated Mobile Pages Project, for a faster, open mobile web

Smartphones and tablets have revolutionized the way we access information, and today people consume a tremendous amount of news on their phones. Publishers around the world use the mobile web to reach these readers, but the experience can often leave a lot to be desired. Every time a webpage takes too long to load, they lose a reader—and the opportunity to earn revenue through advertising or subscriptions. That's because advertisers on these websites have a hard time getting consumers to pay attention to their ads when the pages load so slowly that people abandon them entirely.

Today, after discussions with publishers and technology companies around the world, we’re announcing a new open source initiative called Accelerated Mobile Pages, which aims to dramatically improve the performance of the mobile web. We want webpages with rich content like video, animations and graphics to work alongside smart ads, and to load instantaneously. We also want the same code to work across multiple platforms and devices so that content can appear everywhere in an instant—no matter what type of phone, tablet or mobile device you’re using.

The project relies on AMP HTML, a new open framework built entirely out of existing web technologies, which allows websites to build light-weight webpages. 

Over time we anticipate that other Google products such as Google News will also integrate AMP HTML pages. And today we’re announcing that nearly 30 publishers from around the world are taking part too.

This is the start of an exciting collaboration with publishers and technology companies, who have all come together to make the mobile web work better for everyone. TwitterPinterestWordPress.comChartbeatParse.lyAdobe Analytics and LinkedIn are among the first group of technology partners planning to integrate AMP HTML pages.

In the coming months we’ll work with other participants in the project to build more features and functionality focused on some key areas:

  • Content: Publishers increasingly rely on rich content like image carousels, maps, social plug-ins, data visualizations, and videos to make their stories more interactive and stand out. They also need to implement ads and analytics in order to monetize the content and to understand what their readers like and dislike. The Accelerated Mobile Pages Project provides an open source approach, allowing publishers to focus on producing great content, while relying on the shared components for high performance and great user experience. The initial technical specification—developed with input and code from our partners in the publishing and technology sectors—is being released today on GitHub.
  • Distribution: Publishers want people to enjoy the great journalism they create anywhere and everywhere, so stories or content produced in Spain can be served in an instant across the globe in, say, Chile. That means distribution across all kinds of devices and platforms is crucial. So, as part of this effort, we’ve designed a new approach to caching that allows the publisher to continue to host their content while allowing for efficient distribution through Google's high performance global cache. We intend to open our cache servers to be used by anyone free of charge.
  • Advertising: Ads help fund free services and content on the web. With Accelerated Mobile Pages, we want to support a comprehensive range of ad formats, ad networks and technologies. Any sites using AMP HTML will retain their choice of ad networks, as well as any formats that don’t detract from the user experience. It’s also a core goal of the project to support subscriptions and paywalls. We’ll work with publishers and those in the industry to help define the parameters of an ad experience that still provides the speed we’re striving for with AMP.

We hope the open nature of Accelerated Mobile Pages will protect the free flow of information by ensuring the mobile web works better and faster for everyone, everywhere.

Introducing the Accelerated Mobile Pages Project, for a faster, open mobile web

Smartphones and tablets have revolutionized the way we access information, and today people consume a tremendous amount of news on their phones. Publishers around the world use the mobile web to reach these readers, but the experience can often leave a lot to be desired. Every time a webpage takes too long to load, they lose a reader—and the opportunity to earn revenue through advertising or subscriptions. That's because advertisers on these websites have a hard time getting consumers to pay attention to their ads when the pages load so slowly that people abandon them entirely.

Today, after discussions with publishers and technology companies around the world, we’re announcing a new open source initiative called Accelerated Mobile Pages, which aims to dramatically improve the performance of the mobile web. We want webpages with rich content like video, animations and graphics to work alongside smart ads, and to load instantaneously. We also want the same code to work across multiple platforms and devices so that content can appear everywhere in an instant—no matter what type of phone, tablet or mobile device you’re using.

The project relies on AMP HTML, a new open framework built entirely out of existing web technologies, which allows websites to build light-weight webpages. 

Over time we anticipate that other Google products such as Google News will also integrate AMP HTML pages. And today we’re announcing that nearly 30 publishers from around the world are taking part too.

This is the start of an exciting collaboration with publishers and technology companies, who have all come together to make the mobile web work better for everyone. TwitterPinterestWordPress.comChartbeatParse.lyAdobe Analytics and LinkedIn are among the first group of technology partners planning to integrate AMP HTML pages.

In the coming months we’ll work with other participants in the project to build more features and functionality focused on some key areas:

  • Content: Publishers increasingly rely on rich content like image carousels, maps, social plug-ins, data visualizations, and videos to make their stories more interactive and stand out. They also need to implement ads and analytics in order to monetize the content and to understand what their readers like and dislike. The Accelerated Mobile Pages Project provides an open source approach, allowing publishers to focus on producing great content, while relying on the shared components for high performance and great user experience. The initial technical specification—developed with input and code from our partners in the publishing and technology sectors—is being released today on GitHub.
  • Distribution: Publishers want people to enjoy the great journalism they create anywhere and everywhere, so stories or content produced in Spain can be served in an instant across the globe in, say, Chile. That means distribution across all kinds of devices and platforms is crucial. So, as part of this effort, we’ve designed a new approach to caching that allows the publisher to continue to host their content while allowing for efficient distribution through Google's high performance global cache. We intend to open our cache servers to be used by anyone free of charge.
  • Advertising: Ads help fund free services and content on the web. With Accelerated Mobile Pages, we want to support a comprehensive range of ad formats, ad networks and technologies. Any sites using AMP HTML will retain their choice of ad networks, as well as any formats that don’t detract from the user experience. It’s also a core goal of the project to support subscriptions and paywalls. We’ll work with publishers and those in the industry to help define the parameters of an ad experience that still provides the speed we’re striving for with AMP.

We hope the open nature of Accelerated Mobile Pages will protect the free flow of information by ensuring the mobile web works better and faster for everyone, everywhere.

Introducing the Accelerated Mobile Pages Project, for a faster, open mobile web

Smartphones and tablets have revolutionized the way we access information, and today people consume a tremendous amount of news on their phones. Publishers around the world use the mobile web to reach these readers, but the experience can often leave a lot to be desired. Every time a webpage takes too long to load, they lose a reader—and the opportunity to earn revenue through advertising or subscriptions. That's because advertisers on these websites have a hard time getting consumers to pay attention to their ads when the pages load so slowly that people abandon them entirely.

Today, after discussions with publishers and technology companies around the world, we’re announcing a new open source initiative called Accelerated Mobile Pages, which aims to dramatically improve the performance of the mobile web. We want webpages with rich content like video, animations and graphics to work alongside smart ads, and to load instantaneously. We also want the same code to work across multiple platforms and devices so that content can appear everywhere in an instant—no matter what type of phone, tablet or mobile device you’re using.

The project relies on AMP HTML, a new open framework built entirely out of existing web technologies, which allows websites to build light-weight webpages. 

Over time we anticipate that other Google products such as Google News will also integrate AMP HTML pages. And today we’re announcing that nearly 30 publishers from around the world are taking part too.

This is the start of an exciting collaboration with publishers and technology companies, who have all come together to make the mobile web work better for everyone. TwitterPinterestWordPress.comChartbeatParse.lyAdobe Analytics and LinkedIn are among the first group of technology partners planning to integrate AMP HTML pages.

In the coming months we’ll work with other participants in the project to build more features and functionality focused on some key areas:

  • Content:Publishers increasingly rely on rich content like image carousels, maps, social plug-ins, data visualizations, and videos to make their stories more interactive and stand out. They also need to implement ads and analytics in order to monetize the content and to understand what their readers like and dislike. The Accelerated Mobile Pages Project provides an open source approach, allowing publishers to focus on producing great content, while relying on the shared components for high performance and great user experience. The initial technical specification—developed with input and code from our partners in the publishing and technology sectors—is being released today on GitHub.
  • Distribution:Publishers want people to enjoy the great journalism they create anywhere and everywhere, so stories or content produced in Spain can be served in an instant across the globe in, say, Chile. That means distribution across all kinds of devices and platforms is crucial. So, as part of this effort, we’ve designed a new approach to caching that allows the publisher to continue to host their content while allowing for efficient distribution through Google's high performance global cache. We intend to open our cache servers to be used by anyone free of charge.
  • Advertising:Ads help fund free services and content on the web. With Accelerated Mobile Pages, we want to support a comprehensive range of ad formats, ad networks and technologies. Any sites using AMP HTML will retain their choice of ad networks, as well as any formats that don’t detract from the user experience. It’s also a core goal of the project to support subscriptions and paywalls. We’ll work with publishers and those in the industry to help define the parameters of an ad experience that still provides the speed we’re striving for with AMP.

We hope the open nature of Accelerated Mobile Pages will protect the free flow of information by ensuring the mobile web works better and faster for everyone, everywhere.

Spreading the News in New Languages

Posted by Brian Kemler, International Product Development

The next billion internet users are from all countries and corners of the globe. We want Google News to be there to greet them in their own languages to help satisfy their thirst for news.

Google News already supports 28 languages spanning 45 countries. Over the next few days we will add seven new language editions. Romanian is the first followed by Bahasa Indonesia, Bengali, Bulgarian, Latvian, Lithuanian and Thai. This effort will connect a potential new audience of over 260 million people to reporting that matters to them, delivered in their mother tongue on the web or our native Android or iOS mobile apps.




Whatever country people come from or language they speak, Google News is one place they turn to to discover facts, views and perspectives on the stories they care about. With these new editions, we hope we can help bring the news closer to more of our users. Look out for other language editions in the next few months.

Introducing the News Lab

It’s hard to think of a more important source of information in the world than quality journalism. At its best, news communicates truth to power, keeps societies free and open, and leads to more informed decision-making by people and leaders. In the past decade, better technology and an open Internet have led to a revolution in how news is created, distributed, and consumed. And given Google’s mission to ensure quality information is accessible and useful everywhere, we want to help ensure that innovation in news leads to a more informed, more democratic world.

That’s why we’ve created the News Lab, a new effort at Google to empower innovation at the intersection of technology and media. Our mission is to collaborate with journalists and entrepreneurs to help build the future of media. And we’re tackling this in three ways: though ensuring our tools are made available to journalists around the world (and that newsrooms know how to use them); by getting helpful Google data sets in the hands of journalists everywhere; and through programs designed to build on some of the biggest opportunities that exist in the media industry today.

Introducing the News Lab

Introducing the News Lab

Tools for better reporting

From Maps to YouTube to Fusion Tables to Earth to Search, we offer many tools that newsrooms can use in their reporting and storytelling. Now, journalists around the world can access tutorials on these products created specifically for newsrooms, at g.co/newslab. We’ll post short written and video tutorials and case studies that highlight best practices from top newsrooms around the world. As Google develops new products that help journalists, we’ll update these resources regularly. You can also get updates by following us on Twitter and Google+, and by subscribing to our YouTube channel.

News-Lab.width-1600.png

Data for more insightful storytelling

There’s a revolution in data journalism happening in newsrooms today, as more data sets and more tools for analysis are allowing journalists to create insights that were never before possible. To help journalists use our data to offer a unique window to the world, last week we announced an update to our Google Trends platform. The new Google Trends provides journalists with deeper, broader, and real-time data, and incorporates feedback we collected from newsrooms and data journalists around the world. We’re also helping newsrooms around the world tell stories using data, with a daily feed of curated Google Trends based on the headlines of the day, and through partnerships with newsrooms on specific data experiments.

Programs focused on the future of media

We’re also working with partners to build a series of programs focused on imagining the future of news and information, as well as on empowering new voices in media. One of the opportunities we’re focused on is increasing the number of media startups in the marketplace. We’ve launched partnerships with Matter, a media accelerator in San Francisco, and Hacks/Hackers, a global community group for developers and journalists, to provide financial support and mentorship from Google engineers that will help these organizations expand their impact to more startups around the world. We’re also holding a series of TechRaking summits with the Center for Investigative Reporting: hackathons focused on developing new investigative tools such as drones, online databases, and more.

Another area we’ve focused our programs on is citizen reporting. Now that mobile technology allows anyone to be a reporter, we want to do our part to ensure that user-generated news content is a positive and game-changing force in media. We’re doing that with three projectsFirst Draft, the WITNESS Media Lab, and the YouTube Newswire—each of which aims to make YouTube and other open platforms more useful places for first-hand news content from citizen reporters around the world.

The News Lab is a global effort, with teams in the U.S., U.K., France, and Germany to start—and we’re also powering the training and research arm of Google’s Digital News Initiative in Europe.

Google has created many technologies and platforms that have engaged the media industry. As both the media landscape and technology continue to evolve, we believe we can create a more informed world if technologists and journalists work together—and we’re excited to be part of the effort.

Introducing the News Lab

It’s hard to think of a more important source of information in the world than quality journalism. At its best, news communicates truth to power, keeps societies free and open, and leads to more informed decision-making by people and leaders. In the past decade, better technology and an open Internet have led to a revolution in how news is created, distributed, and consumed. And given Google’s mission to ensure quality information is accessible and useful everywhere, we want to help ensure that innovation in news leads to a more informed, more democratic world.

That’s why we’ve created the News Lab, a new effort at Google to empower innovation at the intersection of technology and media. Our mission is to collaborate with journalists and entrepreneurs to help build the future of media. And we’re tackling this in three ways: though ensuring our tools are made available to journalists around the world (and that newsrooms know how to use them); by getting helpful Google data sets in the hands of journalists everywhere; and through programs designed to build on some of the biggest opportunities that exist in the media industry today.

Introducing the News Lab

Introducing the News Lab

Tools for better reporting

From Maps to YouTube to Fusion Tables to Earth to Search, we offer many tools that newsrooms can use in their reporting and storytelling. Now, journalists around the world can access tutorials on these products created specifically for newsrooms, at g.co/newslab. We’ll post short written and video tutorials and case studies that highlight best practices from top newsrooms around the world. As Google develops new products that help journalists, we’ll update these resources regularly. You can also get updates by following us on Twitter and Google+, and by subscribing to our YouTube channel.

News-Lab.width-1600.png

Data for more insightful storytelling

There’s a revolution in data journalism happening in newsrooms today, as more data sets and more tools for analysis are allowing journalists to create insights that were never before possible. To help journalists use our data to offer a unique window to the world, last week we announced an update to our Google Trends platform. The new Google Trends provides journalists with deeper, broader, and real-time data, and incorporates feedback we collected from newsrooms and data journalists around the world. We’re also helping newsrooms around the world tell stories using data, with a daily feed of curated Google Trends based on the headlines of the day, and through partnerships with newsrooms on specific data experiments.

Programs focused on the future of media

We’re also working with partners to build a series of programs focused on imagining the future of news and information, as well as on empowering new voices in media. One of the opportunities we’re focused on is increasing the number of media startups in the marketplace. We’ve launched partnerships with Matter, a media accelerator in San Francisco, and Hacks/Hackers, a global community group for developers and journalists, to provide financial support and mentorship from Google engineers that will help these organizations expand their impact to more startups around the world. We’re also holding a series of TechRaking summits with the Center for Investigative Reporting: hackathons focused on developing new investigative tools such as drones, online databases, and more.

Another area we’ve focused our programs on is citizen reporting. Now that mobile technology allows anyone to be a reporter, we want to do our part to ensure that user-generated news content is a positive and game-changing force in media. We’re doing that with three projectsFirst Draft, the WITNESS Media Lab, and the YouTube Newswire—each of which aims to make YouTube and other open platforms more useful places for first-hand news content from citizen reporters around the world.

The News Lab is a global effort, with teams in the U.S., U.K., France, and Germany to start—and we’re also powering the training and research arm of Google’s Digital News Initiative in Europe.

Google has created many technologies and platforms that have engaged the media industry. As both the media landscape and technology continue to evolve, we believe we can create a more informed world if technologists and journalists work together—and we’re excited to be part of the effort.